By Tara V. Kohlenberg —

Have you ever experienced a Christmas where you thought you would get nothing from Santa?

I am sure that there are several good children that have worried about getting gifts due to their parents’ circumstances. During the Great Depression, it was the generosity of angels that helped out needy children in New Braunfels.

The U.S involvement in World War I lasted from 1917-1919. During that time, everything went to the war effort to support our soldiers, causing restrictions (read shortages) of meat, wheat, sugar, eggs and more. Once the war was over, with a short readjustment, the economy rebounded with gusto. Oil was flowing, business was booming, new construction was up and all was well again for nearly a decade. Texans were looking to the future, that is, until the stock market crashed on October 29, 1929.

Texans were not initially affected by the downturn. In fact, they were optimistic that it was a little recession, a short-lived blip on the radar. The cotton crop was already harvested and sold at very good prices. The population had grown by 25 percent. New Braunfels’ new building projects were still being built in 1931. Then reality hit. The battered economy caught up to New Braunfels.

Many people did not have money to spend. Business suffered. The one-year-old Montgomery Ward store closed along with others. Men were out of jobs. Some lost their farms. Some lost their homes. Women went to work doing what they could. Many people were hard pressed to survive. Some went to the poor house with their family. Others reached out to charities for help with food and clothing. In 1931, Christmas joy was a faraway memory for many.

To lessen the heartache of a Christmas without presents for the children, the Lions Club joined with New Braunfels firemen to collect toys. The Lions Club of New Braunfels (chartered April 1925) was founded on the basic tenets of loyalty and service to community, state and nation. The Lions jumped right in to make Christmas better for the children of the less fortunate with a city toy drive.

Unlike the toy drives of today, (think KENS-5 Bill’s Elves or Marines’ Toys for Tots), they were not asking for new toys or monetary donations. They wanted old, used, castaway toys. The idea was for the Lions to do the collecting and the firemen to repair and refurbish the toys.

The wheels may be turning in your head thinking, “my child would flip out if they got a broken toy.” Perhaps, but toys were made differently in the ‘20s and ‘30s and were not generally considered disposable. They were made to last. We are talking metal scooters, tricycles, pedal cars, velocipedes, kiddie-cars, doll buggies, mechanical toys and wagons (these are all of those wonderful things that catch your eye in the big antique stores). Replacing a wheel or putting on a new coat of paint made it all new again.

Calls went out for old toys beginning in November. The toys were collected by Lions Club members and dropped off at Central Fire Station (now the New Braunfels Fire Department Museum on Hill Avenue). Why partner with the fire department? At that time the New Braunfels Fire Department was made up of approximately seven to eight paid men located in three stations with 60 on-call volunteers. The paid men were basically confined to the fire station premises during their shift when not on a call. After daily chores were completed, they had some down time to work on repairing and painting the toys. Paint was furnished by Louis Henne Company and Jacob Schmidt & Son provided cloth for new doll dresses, which were made by Mrs. Walter Staats, wife of the fire chief. The campaign was deemed a success as there was an incredible number of toys turned over to Associated Charities for delivery to identified needy families.

As the Depression dragged on, the Lions and Fire Department continued their Christmas Toy Drive. In 1932, the Lions and Fire Department were already organized and ready for the toy campaign. They enlisted cloth donations from Eiband and Fischer and paint donations from Cameron Lumber Company.

By 1933, the firemen were not only repairing toys, they were also in on the delivery of the toys with Santa (the best part). That year, Santa named Chief Staats and his firemen as Special Agents to Santa Claus, meaning that the toys, along with apples and oranges provided by the American Legion Auxiliary, were loaded up on a big red firetruck for special delivery to each and every recipient.

In 1934, the firemen rode the big hook-and-ladder truck to make deliveries themselves to those children identified by the Comal County Relief Board. By 1935, the recipients were identified from relief rolls along with input from the elementary school principals. Each year, the Lions Club provided new toys to help meet the demand of needy children.

The toy drive continued through 1936. In 1937, the fireman’s and Lions Christmas toy program was postponed when an investigation determined that there was no longer a need. However, in late December of 1937, an urgent plea went out to the public from the Junior Chamber of Commerce for old toys.

So, here we are. It is December. The economy is rocky. Inflation is high. Food prices are high, and people are struggling. I hope that you will follow the lead of the Lions Club and New Braunfels Fire Department to do something good for your fellow man and for the community. If you have a little extra in your pocket, be an angel, pay it forward to a non-profit organization or something that warms your heart … and theirs.

I love that New Braunfels is a generous community. The number of people that volunteer their time, talents and money to non-profit organizations in New Braunfels proves it. We take care of each other. I wish you joy this Christmas season!

Sources: Sophienburg Museum and Archives; Handbook of Texas History Online.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Tara V. Kohlenberg —

A drive through downtown New Braunfels is somewhat like a visual history of architecture course comparing different architectural styles from 1845 to mid-20th century. It may just look like a bunch of old buildings sitting side by side to some, but they tell the cultural and socioeconomic timeline of our city.

Take the old city hall building on the corner of Seguin Avenue and Mill Street, before the Wiggins Hospitality Company began transforming the historic building into its newest eatery, the building did not seem to fit in with the more traditional Italian Renaissance-style structures of downtown. It had no distinctive curvilinear parapet, no arched windows, no fancy metal cornice. Simply put, the building was rather plain. Why is it so different?

While we do generally think of government buildings being more about function than aesthetics, the design differences of our old city hall had more to do with the era in which it was built.

The good citizens of New Braunfels had established a government consisting of two elected commissioners and a mayor to handle the city’s business. For a number of years, the city commission and the city clerk occupied space in the courthouse, a massive 3½-story Romanesque-style structure built in 1898.

By early 1929, New Braunfels had grown so much that the city required more clerical help and more space. The county closed in the west courthouse porches to office the city clerk. The need for a real free-standing city hall with adequate space for city staff and records was evident.

Grown? Yep! The decade of the 1920s saw tremendous growth in Texas and New Braunfels due to several key factors. The Second Industrial Revolution took place in the U.S. from 1890 to 1930, infused by innovations in electricity, steel, railroad expansion and oil. The Comal Power Plant was built and came online in 1926, creating new jobs. The end of World War I in 1918 saw soldiers returning armed with new skills. They flooded the urban areas seeking jobs and homes. Our proximity to San Antonio military bases helped. New Braunfels’ population increased by nearly 74 percent in 10 years! Yikes! The little town was becoming a city and had nothing more to their name than a couple of desks, chairs and some records in an office they did not own.

In May of 1929, a bond issue of $35,000 passed to construct a city hall and to acquire the necessary land. Several sites were considered: the Peter Nowotny site (Seguin and Mill); the Landa residence (now County Annex), a lot at Bridge and Seguin, the Comal Hotel (now Prince Solms Inn), Eggling Market Square (possibly Markt Platz as Eggling was previous the name of Comal Hotel), and a lot near the City Hospital (Sts. Peter and Paul Thrift area). Obviously, they chose the corner of Seguin and Mill. Good choice!

By mid-July the City Commission had not only purchased the lot, they had also chosen architect Jeremiah Schmidt. Schmidt was busy between 1929 and 1933, designing and supervising a number of buildings in New Braunfels, including the First National Bank, Comal County jail and courthouse, Seele Parish House, Fire Station No. 2 on Coll Street, and Sophienburg Museum, all in varying styles.

Schmidt’s designs for the old city hall are Classic Moderne, a sub-class of Art Deco architecture. True to the Classic Moderne distinguishing features, the original old city hall has a flat roof with a small ledge at the roof-line, horizontal lines and geometric designs, decorative stone banding, metal casement windows, and glass-block windows used as front door accents. Most importantly, it had prominent outdoor steps rising to a centered, arched entry door on three sides to give the square building a powerful presence. For those of you who have looked at that building all your lives, yes, it originally had an over-sized arched front door.

The contract was let to Sipple Construction, and they broke ground on Tuesday, October 22, 1929, with 110 days to complete work. The stock market crashed exactly one week later, Tuesday, October 29, 1929. The Great Depression took a little while to trickle down to New Braunfels, but they were told to rush the work in December.

The city hall was finished and opened on Tuesday, May 7,1930, at a cost of $30,000. The building housed the city staff of four, Chamber of Commerce and the Board of City Development offices. Summer came and their new building was so warm that the city commission paid to have electric ceiling fans and desk fans installed. The final payment on the 1930 city hall was made in September 1955.

City hall became home to other departments over time. The police department, originally based out of Central Fire Station, moved into the basement. In 1955, an exterior light was added to the basement door since they went in and out at night. The police department moved into their own little white brick building next to old Central Fire Station in 1959. (That little building was later torn down for the new Central Station). New Braunfels Independent School District moved into the city hall basement offices vacated by the police department.

At some unknown point before 1959, renovations were made to the old city hall. They replaced the front doors, bricked in the archway, and hung a metal canopy over the entrance. They installed metal awnings over the windows and, although more efficient, completely changed the clean Art Deco styling.

When the city offices moved into a new home on Castell Avenue in 1992, the Sophienburg Memorial Association purchased the 1930 city hall building to house the ever-growing archives. Following the completion of a new city library, the City of New Braunfels gifted the Dittlinger Memorial Library to the Sophienburg Memorial Association in 2001. The old city hall building was sold to fund renovations to the Dittlinger library building, creating an archives library and museum exhibit hall.

Since that time, the old city hall building at Seguin and Mill has served as office space and restaurants. I’m looking forward to the new Old City Hall Restaurant, making something old new again.

Sources: Sophienburg Museum and Archives.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Tara V. Kohlenberg —

Of the many things that New Braunfels’ founders brought with them, one of the greatest is their love of music. Men’s choirs, singing societies and bands of all types, have been the focal point of entertainment and social gatherings in New Braunfels for more than 175 years.

Now that we have made it through the parades and polkas this year, it is time for Christmas music. I am not talking “jingle bells, deck them halls and ho, ho, ho” as Lucy told Schroeder. I am talking about the beautiful hymns and sacred music of Christmas as presented annually at the Advent Vespers program by the New Braunfels Music Study Club.

For those unfamiliar with Advent Vespers, “Advent” pertains to the four-week season in the Church calendar anticipating and preparing for the arrival, or “advent,” of Jesus of Nazareth at Christmas. “Vespers” generally refers to evening prayers, based on the Latin word vesper, meaning evening. The New Braunfels Music Study Club has presented the annual sacred music program since 1959.

The Music Study Club was organized on February 24, 1928. Fourteen ladies met at the home of Mrs. Irene Guinn to establish a club promoting the study of music, encouraging musical education and maintaining a high musical standard in the community. The first order of business was the election of officers, with Mrs. Guinn, a well-established piano teacher, elected President, Miss Roma Koepp elected Vice-President and Mrs. Galle elected Secretary-Treasurer. They studied the opera “Il Troubadore” and Italian composer, Giuseppe Verdi, with multiple selections performed by club members.

The charter members were Mrs. J.F. Johnson, Mrs. M.C. Hagler, Mrs. Irma Guinn, Mrs. R.H. Ransopher, Mrs. U.R. Hellmann, Mrs. O.C. Bassler, Mrs. Arthur Zipp, Mrs. Emil Heinen, Miss Etelka Lucas, Mrs. G. Mornhinweg, Mrs. Ernie Eikel, Mrs. Harold Adams, Mrs. John Fuchs, Mrs. Bob Herring, Mrs. George Baetge, Mrs. Harry Galle, Miss Allene Ashenhurst, Miss Roma Koepp, Miss Loraine Tolle, Miss Gertrude Dietel, Mrs. Howard McKenna, Mrs. Pete Faust, and Mrs. Rennie Wright.

By November 1929, the New Braunfels club had become a member of both the Texas and National Federation of Music Clubs. The national organization was founded in 1898. It was chartered by the Congress of the United States and is the only music organization member of the United Nations. The NFMC is composed of over 90.000 members that include professional and amateur musicians, vocalists, composers, dancers, performing artists, arts and music educators, music students, patrons and music lovers of all ages.

Courses of study for the New Braunfels club were selected from those offered by the national organization. The courses followed specified categories of fine music study including opera, international music, folk music, parade music, sacred music and composers. Members selected the biography of a music master/composer, taking turns in presenting the information at a meeting while the music of said master would be performed by others in the group.

The New Braunfels Music Study Club monthly meetings were held in private homes. In the first years, operas were studied with members and guests performing appropriate music. Later, a ladies’ chorus was formed as well as a ladies’ string ensemble. First Protestant Church invited them to perform a Christmas cantata in the church, followed by a benefit concert for the Church Auditorium Building Fund. When Seele Parish House was finished, the club was invited to hold their monthly meetings there. They bought a grand piano for the parish house to be used for rehearsals, programs and Sunday School meetings.

The New Braunfels Music Club negotiated with the NBISD School Board to improve the music programs in the schools. They established a rhythm band at Carl Schurz Elementary and a choral program at New Braunfels Junior High School.

In the 1930s, the club established juvenile and junior music clubs, giving students the opportunity to compete in Federation festivals which were held in different cities in the district/state. Local student Glenn Richter (who went on to become the University of Texas Band Director) won a prestigious state scholarship to the National Summer Camp in Michigan.

During the ‘50s and ‘60s, music teacher members presented their students in a weekly 30-minute program on KGNB radio station every Saturday morning. In addition, member Franz Coreth presented outstanding opera programming every Sunday afternoon.

Over the years, the club has been led by numerous presidents including Shirley Jochec, Dorothy Johnson, Ann Kleeman, Jo Ann Lemmon and Robbie Borchers to develop outstanding projects. Not only have they supported the Federation by holding district conventions, district junior festivals and conventions, they have also hosted concerts showcasing choral groups, bands, soloists, and orchestras. In 1981, to honor their commitment to music education, the club established two annual scholarships to high school students seeking to continue the study of music in college.

The club’s most well-known project is a wonderful Christmas gift to the community: the Advent Vespers. It was originally touted as a Sacred Music Festival in 1959 with music performed by several church choirs. In 1960, choirs from First Baptist, First Protestant, New Braunfels Presbyterian, St. John’s Episcopal and St. Paul’s Lutheran churches participated, in addition to the Mass City Church Chorus directed by Melitta Frueh.

Melitta, the daughter of a Lutheran minister, the wife of a Lutheran minister, and a retired public school music teacher, combined her love of sacred Christmas music and grew the choral event for nearly forty years. The name changed to Advent Vespers about 1964. The massed choir has grown to more than eighty voices representing more than fifteen churches and organizations and is directed by Jody Leifeste.

The New Braunfels Music Study Club cordially invites you to prepare your heart for Christmas by attending this year’s Advent Vespers, to be held Sunday, December, 1, 2024, at 4:00 p.m. at Cross Lutheran Church Sanctuary, 2171 E. Common St., New Braunfels. As always, a free will gift is accepted.

Sources: Sophienburg Museum and Archives; Jo Ann Lemmon.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Keva Hoffmann Boardman —

Last week I took on the challenge of finding out about City Lot 89. It is located on the corner of South Seguin Avenue and Coll Street, across from the First Protestant Church. We know it today as the location of Johnson Furniture Co and their lovely, landscaped corner.

This prime real estate was first drawn by lot from the Adelsverein’s land grant by Aloys Rosser in 1848. Rosser sold it to Jacob Winkler in 1850, who quickly flipped it to H. Bevenroth. By 1854, Bevenroth’s estate had sold Lot 89 to Charles Rossy and his wife, and they sold it to Carl Floege. Six owners in six years — I’m guessing that maybe they wanted farmland not city property or perhaps saw a quick way to make some cash.

Carl Floege, a cabinetmaker by trade, immigrated to Texas in 1849. After obtaining Lot 89 in 1854, he built a home and his first general store on the property. He built a much larger, two-story business on Main Plaza (location of Utilities building) and a larger home off Market Plaza. Impressive! More impressive, he used his carpentry skills and know-how to build the first low-water bridge over the Comal at West San Antonio Street (1856), the Torrey Mill bridge on the Comal at Bridge Street (1867) and a new high-water bridge over the Comal (1873) at the location of his former low-water bridge after it had washed away.

Mr. Floege also used his trade to work on the first Comal County Courthouse (1856), a new 66-foot river ferryboat (1859), add rooms to the New Braunfels Academy (1867), deal with city streets and drainage issues (1873-1874), and build numerous stores and homes. Carl could truthfully say he built a lot of old New Braunfels with his two hands.

Carl Floege sold Lot 89 to Rudolph DuMenil in 1858, after the completion of his larger store and home. DuMenil had emigrated from Germany in 1850, and first lived in Hortontown where he ran a meat market for about eight years. In 1858, he moved into the old Floege home and set up his own general merchandising business in the old Floege Store. DuMenil literally sold everything but the kitchen sink — Hungarian grass, bois d’arc saplings for living fence lines, whiskey and brandy, clothing, dry goods, lead and percussion caps, hardware, tobacco products, paint, stoves and kitchenware. Maybe he did sell the sink! Rudolph also sold an ambulance, pianos and did freighting as well as being involved in local education as a trustee at the New Braunfels Academy.

In 1875, DuMenil auctioned off his store inventory and rented the store building to Carl Floege’s son Herman to use as a wagon business. When Herman Floege moved his business elsewhere in 1881, the store was rented to Homans Saddlery/Leather shop.

Lot 89, with the old Floege home and store, was sold by the DuMenils to Cuno “C.J.” Ludewig in 1902. Mr. Ludewig and his brothers had started a furniture business in 1887 at the location of the old Krueger Chevrolet building (across from Granzin Bar-B-Q). C. J. Ludewig took over the business from his brothers and moved it to the Seguin Street property in 1905. The family lived in the old home and ran the furniture company out of the DuMenil store. In 1929, a new “modern” brick building was built next to the old DuMenil store. It had the first elevator in any building in New Braunfels. Almost 3,500 townspeople attended the new store opening event where souvenir ashtrays featuring Charles Lindbergh’s face were distributed. The building was just one of several “modern” buildings built just prior to the market crash of 1929: Travelers Hotel (Faust) 1927, Comal Power Plant (Landmark) 1926, Greyhound Bus Station (Celebrations) 1929, Booker T. Washington School 1929, and the old City Hall 1929, to name a few.

All three of Ludewig’s sons helped in the store. Local competitors included Jahn Furniture Co., Lack’s Furniture & Automotive, and Starke’s Furniture in Seguin. Ludewig’s sold all kinds of high-quality manufactured furniture that included kitchen, living and bedroom pieces. To promote their company, C.J.’s son, Monroe F. “Fatty” Ludewig, began giving out “little Lane cedar chests” to graduating senior girls in New Braunfels. I still have mine!

When the Ludewig fam­ily de­cided to get out of the busi­ness, they leased the 1929 fur­ni­ture build­ing and the old Du­Me­nil store to Wal­lace and Dorothy John­son in 1966, who con­tin­ued to run the busi­ness un­der the name John­son Fur­ni­ture Co. In 1972, the John­sons bought the prop­erty out­right. In 1984, the old Du­Me­nil Store was sold and moved to Gruene (Hunter Junc­tion) where it sur­vives.

Wal­lace and Dorothy’s daugh­ter Carol pur­chased the prop­erty from her par­ents in 1989 and runs the John­son Fur­ni­ture store to­day. She con­tin­ues the legacy of pro­vid­ing qual­ity fur­ni­ture and decor to New Braun­fels cit­i­zens that be­gan on Lot 89 over 120 years ago.

If you have never been in­side this his­toric fam­ily busi­ness, you have a chance to prac­tice yoga in it on Thurs­day, Oc­to­ber 10, 2024, from 5:30–7 p.m. The $15 fee ben­e­fits the So­phien­burg Mu­seum & Archives. Fol­low­ing prac­tice, a bev­er­age and his­tory talk will let you ex­plore the build­ing.

If you are not into yoga, drop by the store, say hello and check out all the good stuff. Carol’s got a chair, bed or table that is bound to have your name on it.

Sources: Sophienburg Museum & Archives: Ludewig, Floege and DuMenil family histories; Reflections program #918-Monroe C. Ludewig; New Braunfels Herald and Neu Braunfelser Herald newspaper collections.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Keva Hoffmann Boardman —

Isabel Ludwig was a memorable woman. Born in New Braunfels on February 28, 1912, this leap-year girl graduated from New Braunfels High School in 1929. She attended Southwest Texas State Teachers College (now Texas State) during the Great Depression receiving both a bachelor of arts and master of arts degrees. Miss Ludwig came back to New Braunfels and began teaching third grade at Carl Schurz Elementary School — she taught that grade at that school for 43 years! Just imagine how many students she knew.

Isabel was dedicated to the children of New Braunfels and was a member of organizations that promoted schools and education: Carl Schurz Parent Teacher Association, Retired Teachers Association, Delta Kappa Gamma, past Matron of the Order of the Eastern Star and a member of the Veterans of Foreign Wars Ladies Auxiliary.

In cataloging some manuscript material from the A.R. Ludwig (her dad) collection, I came across an essay that Isabel wrote whilst a student at New Braunfels High School. She was a witty young 17-year-old when she graduated in her 11th grade year. That makes this sassy little essay even more special. I hope you appreciate her wonderful 1920s sense of humor and style.

Hats, Hair and Clothes

by Isabel Ludwig, 1929

Hats and hair should go together, of course, hence my combination of subjects. They were both invented to cover the head. Being such a broad subject, I will have to part the hair from the hats in the discussion.

Hats are more complex in their mechanism than a time-lock and there are as many styles as the sands of sea. They run in size from a small flowerpot to a ten-in-the-family washtub. We are, of course, discussing women’s hats as men’s hats are scarcely worth mentioning.

All the different styles originate in Paris and are wired over from there. That is the reason there is so much wire in the hats. It takes the styles sometimes three or four years to get all the way across the continent, but sooner or later every woman in America will be wearing a hat designed by some fussy milliner in Paris.

It is an egregious blunder to wear the same hat for two seasons. It is almost as much a breach of etiquette to have the old one fixed over. The words of the poet are only true, “Spare the purse and spoil the hat.”

A scientist, who really didn’t know what he was undertaking, once analyzed a genuine society hat. The result was astonishing. Reduced to its component parts, it contained: 5 miles of straw braid, 23¼ miles of wire, 60 yards of silk ribbon, 7 feet of ostrich plumes, 4 bushels of cherries, 1 basketful of leaves, 4015 spangles and a residue of lace, chiffon, etc. But time forbids a further discussion, so I close this part of my essay with the words of Bryant:

When passing by the milliners’
No woman now alive
Can stand the window-sign which reads
Once 10 reduced to 5.

I approach the subject of hair with much trepidation. Some people are sensitive about their hair, not about the hair they have, but that which they haven’t. Like the discussion of hats, all these remarks will be confined to the hirsute appendage of ladies and women for the reason that a man’s hair has no possibilities and I can’t discuss a baldheaded man’s hair because he hasn’t any.

Unlike the style in hats, the prevailing styles in hairdressing almost all originated in Central Africa, a few coming from far off Java. Of course, improvements have been made by our talented American women, but for the most part the original Marcella wave is worn.

The wild desire to be “in the swim”, hirsutely speaking, has led to many curious devices. But therein lies a secret which perhaps I should not divulge. But what’s the use? It is no fun to have a secret unless you can tell it. One of these devices is “sidetracked hair”. This is hair that has been switched of course. Price is 98¢ and up for real hair. One of the most delightful health-giving and beauty-making devices is the “knot” [rat]. These are not, of course, REAL LIVE RATS but just a vulgar name given to a very useful article, probably so applied because it resembles a rat’s nest or do rats have nests?

And “puffs”, those little curly things. They are so cheap, 15¢ and up on bargain days, and one can get so many on one’s head. You know the poet has said that “the crowning glory of woman is her hair” even if it isn’t her own and it is very hard for her to part company with it when from sheer necessity it is laid on the dresser till the next day.

But time is fleeting and I must close with these words of Tom Moore:

Just how a woman combs her hair
Is more than I can tell,
A hair pin here and then one there,
Back combs of tortoise shell,
She builds it up and out and in
With most experienced air.
The deepest of thy mysteries
O woman is thy hair.

I find that true to life, hats and hair have occupied so much space, I cannot disclose clothes’ secrets so will close. F I N I S

I didn’t go to Carl Schurz, so I didn’t know Isabel. Are there any past students or teachers from those 43 years that could share a story or two?

Addendum: 1920s hair fashions described in the essay include:

• Marcella waves — Hair styling technique developed by Francois Marcel that used hot curling tongs to create deep, soft and serpentine waves.
• Sidetracked hair — hair pulled over from a deep side part to cover the addition of extra hair.
• Knots or Rats — a roll of hair created from the hair collected from your brush which you used to add volume to your hair.
• Puffs — little groups of curls which could be pinned into your ‘bobbed” hair.

Sources: Sophienburg Museum & Archives: A.R. Ludwig collection; Barbara Ludwig Cobb.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Myra Lee Adams Goff —

Prince Carl in the diary of his sojourn to Texas writes about sleeping on the ground, using a pistol case as a pillow. Even before the emigrants arrived, he feared an Indian attack. He recalled a patriotic drinking song called “Deutschland Hoch.” Rewriting his own words to this song, he envisioned the German emigrants heroically defeating the Indians. This never happened.

When the emigrants arrived in New Braunfels they were led to an area on the Comal Creek bluff (location of Sts. Peter and Paul Church). Here the Prince had a trench dug facing the prairie and cannon and gabions were set up to protect the emigrants from Indian attack. Twenty-two young men were chosen to guard and help secure the area.

Hermann Seele believed that the Indians were never a serious threat, but more of a nuisance. Soon the Indians were mingling freely within the settlement. This from Seele: “I saw the Prince light a cigar for one of the Indian women. He did this as graciously as if he were presenting a rose to a princess.”

Who were these Indian tribes in the New Braunfels area? They were the Tonkawa, the Lipan, the Waco, and occasionally the Karankawa, Kickapoo, Coahuiltican, and Comanche. By far the most prevalent in the area was the Tonkawa.

The Tonkawa was a nomadic tribe of hunters and gatherers. Evidence of their presence can be traced back 11,000 years. They possessed great athletic prowess, walking great distances, running with great speed, and enduring hunger for long periods of time. Their shelter was of small conical framework poles covered with branches, brush, and hairless horsehides. Their food consisted of deer and all the wildlife still in our area, but they seemed to prefer decayed meat. A story that took place at the Weisenhaus (orphanage) was one in which the Ervendbergs prepared a meal for the Indians, which they devoured. Immediately afterwards they went down to a field where they devoured a semi-decomposed carcass of a horse.

The Tonkawas decorated their bodies with tattoos and paintings. At the museum we have small “paint pots” consisting of rocks with indentations in which paints made of red cinnabar and yellow sandstone and mixed with animal fat were concocted.

Tonkawas practiced “ritual cannibalism”, which means that they engaged in eating the bodies of their enemies in order to get strength from their flesh. Hermann Seele encountered one such cannibalistic orgy on his trek to New Braunfels where they had fried and boiled flesh of one of the Tonkowa enemies — a Waco warrior.

The only tragic Indian incident relating to the settlers occurred when two of Prince Carl’s soldiers were returning from a scouting trip to Austin and were attacked, killed and scalped.

In later years when changes were made to the surface of the land (roads, utilities), artifacts began emerging. Albert Nowotny, a local amateur archeologist, in 1929 made several artifact collections and removed eight aboriginal burials unearthed when sewers and power lines were installed. Nowotny owned a restaurant (Teen Connection building) called The House That Jack Built and his collection was on display there. The Sophienburg has quite a few collections of flint tips and arrowheads, including Oscar Haas’s, in the museum.

Several archeological surveys have been made in the Comal Springs area including Landa Park and the area west of Fredericksburg Road. Beginning at the base of the Balcones Escarpment, traveling south on Fredericksburg Road, then west on Landa Street, and then north on Parkview, this 50-acre tract was originally owned by George Klappenbach whose home still stands at the edge of the escarpment (now owned by Tim and Lizabeth Barker).

The beautiful springs and the accessibility of water made the Comal Springs area a natural for Indian gatherings and so do we today gather at the same spot. Wonder what artifacts will be found there eons from now!

This story originally appeared in the Herald-Zeitung on April 29, 2008.

Sources: Sophienburg Museum & Archives; Around the Sophienburg by Myra Lee Goff.

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By Tara V. Kohlenberg —

A 90th birthday is an event well worth celebrating. My beautiful friend was born in 1933, the same year as Willie Nelson and Carol Burnett. It was the worst year of the Great Depression, when twenty-five percent of the labor force was unemployed, the U.S. bank system failed, and the Texas Rangers brought down Bonnie and Clyde. It was also the year that Adolf Hitler became absolute dictator of Germany. It was a tough time to be brought into this world.

My friend was raised in New Braunfels by loving family and friends, who worked to provide the very best for her. As she grew, she focused on learning as much as she could about her community. Her studies allowed her to become a skilled artisan and storyteller, weaving the threads of history into a beautiful tapestry for all to see. She has contributed greatly to her beloved community, becoming an important figure in the public eye. With age, she has amassed many treasures, which she promises are not for herself, but are heirlooms to share with her family. She loves to tell the story about how she was named after some great-aunt, a princess of some kind, but in my contacts, she is simply listed as Sophie N. Burg. She is a grand lady who lives on the Hill and this month she is 90 years old.

The Sophienburg Museum and Archives, in many ways, is a living breathing entity with so many secrets to share. While I know she is not human, the story of her birth is still pretty cool. German immigrants arrived in 1845 under the auspices of the “The Society for the Protection of German Immigrants in Texas” or the Adelsverein. Prince Carl of Solms-Braunfels, Commissioner General of the Verein, named the acreage after his homeland — New Braunfels. He set up camp on a little hill above the newly formed colony. On that same hill he built a log cabin structure and named it Sophienburg (Fort Sophie) in honor of his betrothed, Princess Sophie of Salm-Salm. The property continued to be known as Sophienburg Hill long after the land was sold to satisfy debts. The Sophienburg Hill has been the subject of many early artists.

In 1925, H. Dittlinger traveled with his family to Rome to participate in the Jubilee of 1925, called by Pope Pius XI. They also visited the ancestral castle of Prince Carl. There, the Dittlingers received a portrait of Prince Carl with the request that it be placed in our city’s museum. The Dittlingers graciously agreed to keep it until a museum could be built.

On February 18, 1926, fourteen community organizations along with local government officials met with the purpose of discussing the building of a museum. The Central Committee appointed one representative from each organization. They included Lions Club, Chamber of Commerce, Women’s Civic Improvement Club, American Legion, Legion Ladies’ Auxiliary, Child Welfare, Boy Scouts, Protestant Frauenverein, Catholic Mothers’ Society, Echo Singing Society, Echo Home Association, Methodist Missionary Society, New Braunfels Band, New Braunfels Choral Club, Mayor Blumberg, County Judge Carl Roeper, Fire Chief Walter Staats and the local press. S.V. Pfeuffer was elected president; George Eiband, Vice-President; B.W. Nuhn, Treasurer and Louis Scholl, Secretary.

In the months between February and July of 1926, the Central Committee negotiated to purchase portions of the Sophienburg Hill property. Mrs. Runge, wishing to just complete the sale, discounted the $7000 price and settled for $5000. The Central Committee worked very hard to secure subscriptions (pledged funds) from New Braunfels residents to support the project.

Project instigator S.V. Pfeuffer died and the museum project languished. Then, 1929 struck a blow to anything requiring money, as no one had any. Progress seemed to just stop. The Committee picked up speed again when new officers were elected in October of 1930. Early in 1931, the Committee worked on drafting by-laws and designing a building plan. By 1932, the mayor granted permission for temporary use of the City Hall basement to display relics and artifacts of pioneer days.

On March 10, 1933, the Executive Committee, along with Constitution and By-laws, Finance and Building committees, consisting of members R. Wagenfuehr, R. S. Jahn, B.W. Nuhn, Emil Fischer, Mrs. G. Eiband, Mrs. H. Dittlinger, John Faust, Martin Faust, I.A. Ogden, M.C. Hagler and Rev. Charlton, passed a Resolution of Incorporation for the Sophienburg Memorial Association, Inc. The resolution further specified the purpose as perpetuating the memory and spirit of the pioneers of New Braunfels, to encourage historical research and to erect suitable structures to preserve places made historic by the founding and development of the city. By-laws were accepted and Board Officers were elected on April 5, 1933.

Later that same month, the Board accepted a bid of $4,563.60 submitted by W.C. Long. The cornerstone was laid in May of 1933 with the official public cornerstone ceremony held in June. The fortress-like building was designed by local architect Jeremiah Schmidt. Design specs called for irregular rock, a fireplace, two front columns and flagstone front steps. One room of the museum was to be designated a library. The whole community took ownership of the project, bringing treasured rocks to contribute to the building’s exterior, including petrified wood, fossils, geodes, crystals, honeycomb rock, granite and more. On October 8, 1933, the Sophienburg Museum was dedicated and opened to the public.

The Sophienburg Museum and Archives is 90 years old. Special birthday exhibits and events will be coming throughout the summer. We will celebrate the 90th anniversary of the dedication and opening of the Museum on October 8, 2023. I hope that you and yours will celebrate with us this year. Our Sophie is a very grand lady, and she sits like a jewel perched on the edge of Sophienburg Hill. What a treasure!

This edifice may rightfully be termed an expression of the citizens of this community … Let us dedicate this memorial to the memory of the pioneers of the past who made our beautiful city possible; to the living of the present, that they may enjoy it, and to the generations of the future as a reminder of a noble heritage.

— R. Wagenfuehr, President of the Sophienburg Memorial Association, 1933.

Sources: Sophienburg Museum and Archives.

Photo caption: June 12, 1933 Cornerstone Ceremony.

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By Keva Hoffmann Boardman —

Decorations for Christmas are up at the Sophienburg Museum and Archives. This year we are highlighting 20th century Christmas décor of the 1920s–1960s. You will be wonderfully transported back to your childhood. We also discovered several large boxes with Christmas lights which led me to look into the history of Christmas tree lights.

Candles were the first lights used on Christmas trees. Using tiny Christmas lanterns in the 1870s, counterweighted holders in the 1890s and clip-on holders after 1900, people would light their trees with candles for a brief moment of wonder. Live flames and dry fir or cedar was a dangerous combination, so a bucket of sand or water was kept nearby for expected emergencies. A heavy rug was placed under the tree to catch dripping wax; the rug morphed into the modern-day Christmas tree skirt.

Thomas Edison invented the first practical light bulb in 1879. In 1882, his associate Edward Johnson used that technology to electrically light the Christmas tree in his home. It created quite a stir since the tree also used electricity to rotate and blink on and off.

An electrically lighted Christmas tree was displayed in the White House in 1895. This brilliant exhibit fueled the public’s growing fascination with electrically lighted trees. In response, the General Electric Co. (GE) offered, for the first time, sets of pre-wired carbon filament lights for Christmas trees in 1903. At a time when the average wage was 22 cents a day, a $12 box of 24 pre-wired lights was very pricey. In 1906, Germany and Austria introduced electric figural Christmas lights to the increasingly interested American consumer.

GE launched new Christmas light outfits using the Mazda bulb in 1916. The Mazda was a globe-shaped bulb with a tungsten filament. Other manufacturers of stringed lights paid to use GE’s new Mazda bulbs in their sets. GE replaced the globe-shaped bulb with a flame-shape or cone-shape light bulb in 1919 and it, then, became the industry standard up into the 1960s. By the 1920s, all American lighting manufacturers had converted to tungsten filament bulbs.

The Tri-Plug was invented in 1921 by Lester Haft and allowed several strings of lights to be connected; this was a game changer for the industry. The many companies jumping into the lighting game compelled the Underwriters’ Laboratories (UL) to publish quality standards in 1921, and by 1929, lighting sets carried the UL tag.

In 1924, GE and Westinghouse replaced the smooth cone-shaped lamps with smaller ribbed bulbs. The National Outfit Manufacturing Association (NOMA) was formed by 15 lighting companies; the trade association eventually merged into the NOMA Electric Corporation and became the largest Christmas lighting company in the world.

No Christmas lights were manufactured during 1941-1945 due to WWII although companies sold out their back stock. In 1946, NOMA introduced the Bubble Light, which became the world’s best-selling Christmas light set. Other companies followed with their own bubbling light designs. Cloth-covered lighting wires were also changed to vinyl, plastic and rubber coverings following the war.

Italy introduced Americans to the Fairy Light or miniature lights in 1950. First produced with the bulbs wired directly into the light string, these gradually became the familiar plastic base push-in lamps now in use. Twinkling Lamps, units built with a flasher bulb, first made their appearance in 1955, an innovation still widely popular today.

In 1959, the Aluminum Specialty Company first introduced the aluminum Christmas tree The Evergleam and marketed it as a permanent tree not an artificial tree. (I see what they did there.) Since aluminum is highly conductive, electric lights then on the market could not be used with these new trees and the only way to light them was with a spotlight or rotating color wheel. The aluminum tree craze lasted until 1965 when “A Charlie Brown Christmas” aired on CBS which likened the metal tree to out-and-out commercialism.

Massive importation of light sets from places like Japan and Hong Kong severely impacted and caused the collapse of many American lighting companies. By the 1970s, Americans were almost exclusively lighting their trees with imported miniature lights.

Thought you might enjoy this description of the mini lights most of us use.

Mini lites truly have a mind of their own. As soon as they are removed from the box when new, they cling together in a “hive”, resisting any attempt to free them. Shaking them annoys the mini lites very much. It makes them cling even tighter, until the only method of untangling is a pair of scissors. Should you be lucky enough to actually free them, the strands fall to the floor, immediately running for cover under your feet. (This is witnessed by the sound similar to cracking a walnut.) Once the lights are untangled, the cat becomes VERY interested in them. I believe it is the tuna flavored wire that they use. No matter, because before they can get to the tree, the cat will have chewed through the cord in 6 places. Well! You made it this far! The lights somehow make it to the tree. You of course pre-tested them, so they will work. What you fail to realize, is that the mini lites are not going to fail until they are on the tree. — Chris Cuff

You can visit the Sophienburg Museum Tuesday through Saturday from 10 a.m.-4.p.m. (Please note that the Sophienburg will be closed for Thanksgiving November 24-26, 2022.) Or, you can bring your little ones to see St. Nicholas on Monday, December 5 for $5 per family. Reservations are required for this event; call 830.629.1572.

Sources: Sophienburg Museum and Archives collections; www.oldchristmastreelights.com.

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By Myra Lee Adams Goff —

Soon it will be the annual Comal County Fair which had its first event in 1894.

When I was doing the research at the Sophienburg for the book It’s Fair Time for the Fair Association, there was one particular era in its development that intrigued me. It was the period beginning in 1923 for about 10 years. It was a period of extreme success, followed by almost complete failure and then success once again. To me, it showed the tenacity of the directors to keep this “the largest County Fair in Central Texas”.

Here’s how it happened: After some slack years, the Fair Association reorganized into a corporation in 1923, bought more land, put up more buildings, repaired the grandstand and then the unexpected happened; a fire totally destroyed the new grandstand. The choice was to rebuild or close up; they rebuilt. Then they took out rain insurance, and as luck would have it, rain came on Friday and Saturday. On Monday the insurance adjuster handed over $5,000 and with the additional gate receipts that year, the fair was in good shape financially.

The success of this fair spurred on spending for the next few years. Additional buildings were built and the land was improved. Write-ups in the New Braunfels Herald showed an overall optimistic spirit. Two gigantic pageants were held at the fairgrounds, the biggest with over 300 performers was called “The Gypsy Rover”.

The first fair queen, Alvina Vogel, was crowned in 1929 with much pomp, circumstance, and expense. The parades were getting bigger and so were the carnivals and rodeos. Slowly the Great Depression crept south but the local economy was looking good (so they thought) and the Fair Association decided to hold the 1931 fair despite economics. The depression was having a bigger effect than they realized and unfortunately, the fair went in the hole to the tune of $2,250, a big amount at that time.

Now here’s where they showed their tenacity. The FA decided to make some drastic changes in order to hold a fair in ’32. First they sent a letter to all those winners who would have received cash prizes in ‘31 stating that they were sending a certificate that could be redeemed “only after we have the money”. Secretary Edwin Staats suggested that they might want to consider just donating the unpaid certificate as many others had done. Then they cut out all activities that cost big bucks, like the queen’s contest. Elsie Meyer in ‘31 was the last fair queen until 1967. In addition, as much home talent as possible was used.

Of course, the carnival had to be engaged and a professional rodeo had to be hired. For entertainment, the arena was converted into a western ranch with ponies, steers, and broncos. Then there was a home talent rodeo in which only Comal Countians could participate.

Pageants that had become a big draw were eliminated. They called on the community to provide free entertainment, like the NB Unicorns football game and polo games. There was even a burlesque polo game on donkeys as a comedy act. On this team were Ernst Stein, Charles Scruggs, Paul Jahn, Pete Nuhn, Coach Rode, Red Babel, Barney Koepp, Dr. Rennie Wright, and Jack Eiband. There were no cash prizes for anything.

By far, the biggest innovative change was the practice of giving gate passes to exhibitors in order to attract large crowds. This practice has been carried on ever since. The strategy worked! The fair not only kept afloat, but it made a whopping profit of $150. When all was done, a Herald reporter observed,”No depression that ever existed can depress the fair spirit in Comal County”. If you would like to know more about the history of the fair, purchase their book It’s Fair Time at the fairgrounds or the Sophienburg.

(This article first appeared SEPTEMBER 18, 2007)

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