By Tara V. Kohlenberg —

Have you ever experienced a Christmas where you thought you would get nothing from Santa?

I am sure that there are several good children that have worried about getting gifts due to their parents’ circumstances. During the Great Depression, it was the generosity of angels that helped out needy children in New Braunfels.

The U.S involvement in World War I lasted from 1917-1919. During that time, everything went to the war effort to support our soldiers, causing restrictions (read shortages) of meat, wheat, sugar, eggs and more. Once the war was over, with a short readjustment, the economy rebounded with gusto. Oil was flowing, business was booming, new construction was up and all was well again for nearly a decade. Texans were looking to the future, that is, until the stock market crashed on October 29, 1929.

Texans were not initially affected by the downturn. In fact, they were optimistic that it was a little recession, a short-lived blip on the radar. The cotton crop was already harvested and sold at very good prices. The population had grown by 25 percent. New Braunfels’ new building projects were still being built in 1931. Then reality hit. The battered economy caught up to New Braunfels.

Many people did not have money to spend. Business suffered. The one-year-old Montgomery Ward store closed along with others. Men were out of jobs. Some lost their farms. Some lost their homes. Women went to work doing what they could. Many people were hard pressed to survive. Some went to the poor house with their family. Others reached out to charities for help with food and clothing. In 1931, Christmas joy was a faraway memory for many.

To lessen the heartache of a Christmas without presents for the children, the Lions Club joined with New Braunfels firemen to collect toys. The Lions Club of New Braunfels (chartered April 1925) was founded on the basic tenets of loyalty and service to community, state and nation. The Lions jumped right in to make Christmas better for the children of the less fortunate with a city toy drive.

Unlike the toy drives of today, (think KENS-5 Bill’s Elves or Marines’ Toys for Tots), they were not asking for new toys or monetary donations. They wanted old, used, castaway toys. The idea was for the Lions to do the collecting and the firemen to repair and refurbish the toys.

The wheels may be turning in your head thinking, “my child would flip out if they got a broken toy.” Perhaps, but toys were made differently in the ‘20s and ‘30s and were not generally considered disposable. They were made to last. We are talking metal scooters, tricycles, pedal cars, velocipedes, kiddie-cars, doll buggies, mechanical toys and wagons (these are all of those wonderful things that catch your eye in the big antique stores). Replacing a wheel or putting on a new coat of paint made it all new again.

Calls went out for old toys beginning in November. The toys were collected by Lions Club members and dropped off at Central Fire Station (now the New Braunfels Fire Department Museum on Hill Avenue). Why partner with the fire department? At that time the New Braunfels Fire Department was made up of approximately seven to eight paid men located in three stations with 60 on-call volunteers. The paid men were basically confined to the fire station premises during their shift when not on a call. After daily chores were completed, they had some down time to work on repairing and painting the toys. Paint was furnished by Louis Henne Company and Jacob Schmidt & Son provided cloth for new doll dresses, which were made by Mrs. Walter Staats, wife of the fire chief. The campaign was deemed a success as there was an incredible number of toys turned over to Associated Charities for delivery to identified needy families.

As the Depression dragged on, the Lions and Fire Department continued their Christmas Toy Drive. In 1932, the Lions and Fire Department were already organized and ready for the toy campaign. They enlisted cloth donations from Eiband and Fischer and paint donations from Cameron Lumber Company.

By 1933, the firemen were not only repairing toys, they were also in on the delivery of the toys with Santa (the best part). That year, Santa named Chief Staats and his firemen as Special Agents to Santa Claus, meaning that the toys, along with apples and oranges provided by the American Legion Auxiliary, were loaded up on a big red firetruck for special delivery to each and every recipient.

In 1934, the firemen rode the big hook-and-ladder truck to make deliveries themselves to those children identified by the Comal County Relief Board. By 1935, the recipients were identified from relief rolls along with input from the elementary school principals. Each year, the Lions Club provided new toys to help meet the demand of needy children.

The toy drive continued through 1936. In 1937, the fireman’s and Lions Christmas toy program was postponed when an investigation determined that there was no longer a need. However, in late December of 1937, an urgent plea went out to the public from the Junior Chamber of Commerce for old toys.

So, here we are. It is December. The economy is rocky. Inflation is high. Food prices are high, and people are struggling. I hope that you will follow the lead of the Lions Club and New Braunfels Fire Department to do something good for your fellow man and for the community. If you have a little extra in your pocket, be an angel, pay it forward to a non-profit organization or something that warms your heart … and theirs.

I love that New Braunfels is a generous community. The number of people that volunteer their time, talents and money to non-profit organizations in New Braunfels proves it. We take care of each other. I wish you joy this Christmas season!

Sources: Sophienburg Museum and Archives; Handbook of Texas History Online.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Tara V. Kohlenberg —

A drive through downtown New Braunfels is somewhat like a visual history of architecture course comparing different architectural styles from 1845 to mid-20th century. It may just look like a bunch of old buildings sitting side by side to some, but they tell the cultural and socioeconomic timeline of our city.

Take the old city hall building on the corner of Seguin Avenue and Mill Street, before the Wiggins Hospitality Company began transforming the historic building into its newest eatery, the building did not seem to fit in with the more traditional Italian Renaissance-style structures of downtown. It had no distinctive curvilinear parapet, no arched windows, no fancy metal cornice. Simply put, the building was rather plain. Why is it so different?

While we do generally think of government buildings being more about function than aesthetics, the design differences of our old city hall had more to do with the era in which it was built.

The good citizens of New Braunfels had established a government consisting of two elected commissioners and a mayor to handle the city’s business. For a number of years, the city commission and the city clerk occupied space in the courthouse, a massive 3½-story Romanesque-style structure built in 1898.

By early 1929, New Braunfels had grown so much that the city required more clerical help and more space. The county closed in the west courthouse porches to office the city clerk. The need for a real free-standing city hall with adequate space for city staff and records was evident.

Grown? Yep! The decade of the 1920s saw tremendous growth in Texas and New Braunfels due to several key factors. The Second Industrial Revolution took place in the U.S. from 1890 to 1930, infused by innovations in electricity, steel, railroad expansion and oil. The Comal Power Plant was built and came online in 1926, creating new jobs. The end of World War I in 1918 saw soldiers returning armed with new skills. They flooded the urban areas seeking jobs and homes. Our proximity to San Antonio military bases helped. New Braunfels’ population increased by nearly 74 percent in 10 years! Yikes! The little town was becoming a city and had nothing more to their name than a couple of desks, chairs and some records in an office they did not own.

In May of 1929, a bond issue of $35,000 passed to construct a city hall and to acquire the necessary land. Several sites were considered: the Peter Nowotny site (Seguin and Mill); the Landa residence (now County Annex), a lot at Bridge and Seguin, the Comal Hotel (now Prince Solms Inn), Eggling Market Square (possibly Markt Platz as Eggling was previous the name of Comal Hotel), and a lot near the City Hospital (Sts. Peter and Paul Thrift area). Obviously, they chose the corner of Seguin and Mill. Good choice!

By mid-July the City Commission had not only purchased the lot, they had also chosen architect Jeremiah Schmidt. Schmidt was busy between 1929 and 1933, designing and supervising a number of buildings in New Braunfels, including the First National Bank, Comal County jail and courthouse, Seele Parish House, Fire Station No. 2 on Coll Street, and Sophienburg Museum, all in varying styles.

Schmidt’s designs for the old city hall are Classic Moderne, a sub-class of Art Deco architecture. True to the Classic Moderne distinguishing features, the original old city hall has a flat roof with a small ledge at the roof-line, horizontal lines and geometric designs, decorative stone banding, metal casement windows, and glass-block windows used as front door accents. Most importantly, it had prominent outdoor steps rising to a centered, arched entry door on three sides to give the square building a powerful presence. For those of you who have looked at that building all your lives, yes, it originally had an over-sized arched front door.

The contract was let to Sipple Construction, and they broke ground on Tuesday, October 22, 1929, with 110 days to complete work. The stock market crashed exactly one week later, Tuesday, October 29, 1929. The Great Depression took a little while to trickle down to New Braunfels, but they were told to rush the work in December.

The city hall was finished and opened on Tuesday, May 7,1930, at a cost of $30,000. The building housed the city staff of four, Chamber of Commerce and the Board of City Development offices. Summer came and their new building was so warm that the city commission paid to have electric ceiling fans and desk fans installed. The final payment on the 1930 city hall was made in September 1955.

City hall became home to other departments over time. The police department, originally based out of Central Fire Station, moved into the basement. In 1955, an exterior light was added to the basement door since they went in and out at night. The police department moved into their own little white brick building next to old Central Fire Station in 1959. (That little building was later torn down for the new Central Station). New Braunfels Independent School District moved into the city hall basement offices vacated by the police department.

At some unknown point before 1959, renovations were made to the old city hall. They replaced the front doors, bricked in the archway, and hung a metal canopy over the entrance. They installed metal awnings over the windows and, although more efficient, completely changed the clean Art Deco styling.

When the city offices moved into a new home on Castell Avenue in 1992, the Sophienburg Memorial Association purchased the 1930 city hall building to house the ever-growing archives. Following the completion of a new city library, the City of New Braunfels gifted the Dittlinger Memorial Library to the Sophienburg Memorial Association in 2001. The old city hall building was sold to fund renovations to the Dittlinger library building, creating an archives library and museum exhibit hall.

Since that time, the old city hall building at Seguin and Mill has served as office space and restaurants. I’m looking forward to the new Old City Hall Restaurant, making something old new again.

Sources: Sophienburg Museum and Archives.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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The fall of the worldwide stock market, known as the Great Depression in 1929, was not of major concern to New Braunfelsers. Being an agrarian area, the county was more affected by a serious drought that had occurred in the early 1920s up to about 1925. The effects on crops to the farmers was loss of farmland. Many farmers were just trying to recover from losses in 1929 and what was happening in the rest of the United States was not as important to their immediate needs.

The drought and the stock market fall was met with an increase in population of people moving to Comal County, especially if the move was to seek jobs. The local citizens needed the jobs for themselves so the locals didn’t look too kindly on this increase in population. Is this possibly where the term “aus Lander,” or “out of the land,” comes from? In New Braunfels, the population in early 1920 was 3,590. In 1930 it had jumped to 6,242. Imagine the effect on a town with limited jobs available. Up until this time, jobs were plentiful because business was good, but when the drought came, some farmers and ranchers left their farms to get work in town. Many didn’t plant crops. Even the mesquite trees lost their leaves, and that’s unusual.

The history of Gruene can give you a clear picture of what was happening generally in the county during the depression. The town of Gruene was a major economic contributor to New Braunfels. Can you imagine Gruene as we know it today, becoming a ghost town? Here’s the story of the rise and fall and rise again of Gruene. The rise of Gruene had mostly to do with the importance of the cotton industry and the creativity of Henry D. Gruene.

Gruene was the son of Ernst and Antonette Gruene who emigrated from Germany with the first group of immigrants in 1845. Their son, H.D. Gruene was born in 1847 in New Braunfels. As a young man, he was interested in ranching and was even part of cattle drives from New Braunfels. He returned to Texas in 1872. He purchased some land from his brother in the Gruene area, originally called Goodwin. Along with his new bride, Bertha Simon, he built a home on the Guadalupe River. Here’s where the cotton crop comes in:

Gruene involved himself with the importance of growing cotton. The production of cotton was so important that the economy of the South was referred to as King Cotton. Cotton was actually grown here in the early 1850s. Cotton growing was long gone by the time I was born, so I was surprised to see photographs of bales and bales of cotton brought to town on hundreds of flatbed trucks. Whatever happened to the King?

When Gruene advertised that he was seeking tenant farmers, the response was overwhelming with 20 to 30 families seeking opportunities. Two types of tenant farmers were hired. There were half renters whose implements were owned by Gruene and whose food and clothing were to be bought on credit at Gruene’s Mercantile Store. They gave one half of their crop earnings to Gruene. The other type of tenant farmer was one who had their own implements and teams but gave one third of their profits to Gruene. Each family was assigned a plot of one hundred to two hundred acres according to the size of the family.

Gruene was very successful and established a mercantile store (now the wooden Gruene Mercantile Store) and eventually a gin, lumberyard and dance hall. He built the Gruene Mansion and several family homes and then the red brick mercantile building in 1904. The town flourished into the 1920s.

By 1927 the worst of damage from the drought seemed to be over. Guess who came along in 1925, “a lookin for a home.” The boll weevil. Add this little critter to the drought that was already in progress and the cotton crops were gone. King Cotton was dethroned.

A song about this bug was written by Brook Benton. I’ve taken a few lines from it. Only the last line is to be sung. The rest is stated.

Let me tell you a story about a boll weevil
A boll weevil is an insect
And he’s found where cotton grows
Where they come from no one knows.
The farmer said to the boll weevil
“Say why do you pick my farm?”
The weevil just laughed at the farmer and said
“We ain’t gonna do you much harm
We’re lookin for a home
We’re looking for a hooooooooooooooome.

The tenants were ruined and the farming system stopped in 1938. The San Antonio to Austin road moved to where the IH 35 corridor is now and stopped going through Gruene. Gruene was deserted but like the phoenix (mythical bird), it rose again later.

Large businesses in the county and city suffered losses and loss of tax revenue to governmental agencies from decreased land values. This made progress impossible and slowed recovery. Larger industries like the Landa Industry, and the Planters and Merchants Mill (textile mill, later Comal Cottons) had a big impact on the whole community when Jobs became scarce. But Comal County moved slowly forward until the economy finally moved on.

Much of the information for this paper was taken from a master’s degree thesis written by Iris Schumann, long time coordinator of the aarchives collections of the Sophienburg Museum and Archives. There is much more to the thesis than I have reported here since the thesis covered the depression in Comal County beginning 1920 all the way up to the end around 1938. She covered many human-interest stories about how people came together helping each other out. Her conclusions is that because of this kindness and charity on the part of the citizens, New Braunfels made it through the Great Depression. Thank you, Iris for the contribution of this research to our history.

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