By Tara V. Kohlenberg —

While scouring an old Herald-Zeitung for some trivial unrelated detail, I came across a photo of an early 20th century view of downtown New Braunfels. It was taken from a postcard of West San Antonio Street. The corresponding article described the names and locations of the businesses that would have been seen in that photo, alongside the same information from the view in 1973. I was able to find the color version of the postcard at the Sophienburg Museum and Archives.

Today, we will do a little time-travel Tour of West San Antonio Street. Get your time-travel goggles on and try to keep up as we go block by block. Looking down West San Antonio from Main Plaza, the first building visible on the left side where the old Texas Commerce Bank stands, was the Robert Krause Building. Built in 1860, the red brick building with a covered porch housed the O.L. Pfannstiel Racket Store and the F.C. Hoffmann Jewelry Store, with both families living upstairs. It was razed in 1931 to build the art deco First National Bank.

Adjoining the first Robert Krause building was the Piggly Wiggly store, Keinburgs Restaurant then Ed Moeller’s Cafe and Pete Wagenfuehr’s barbershop. Together, the spaces became Krause’s Fashions in the ‘60s and ‘70s. That whole building was taken in by Texas Commerce Bank in their early 1980s expansion/remodel of First National Bank.

The corner of West San Antonio and Castell was the site of the Oberkampf Saloon and Beer Garden. Jacob Schmidt built a three-story building in 1922, housing the Jacob Schmidt Company on the ground floor until the ‘80s. It is now occupied by the Phoenix Saloon.

Across Castell, on the corner was S.V. Pfeuffer & Holm Department Store and the post office. Woolworth’s occupied the whole first floor of that building until sometime in the 80s. The building now houses the Downtown Antique Mall.

Next in line at 223 W. San Antonio, was Willie Ludwig Saloon which became JCPenney, now home to Scores. Next, at 233, was Charles Wells Bakery, which became Plumeyer’s Bakery and eventually Poll Parrot Shoes. Mode O’Day ladies’ fashions occupied the 239 W. San Antonio building in the ‘60s-’70s. Both of the buildings housing Poll Parrot and Mode O’Day are home to the Art League. Next to that was Peerless Pharmacy, which became today’s Dancing Pony. Keep in mind that the upstairs of all of these buildings were occupied by doctors, lawyers, and other offices.

Close to the middle of the block was the original grand Seekatz Opera House, which burned to the ground in 1941. The replacement building housed the Jacob Mendlowitz Company before being taken over by Paul Bruner’s in the 1970s. Bruner’s was noted for the large floor-to-ceiling display windows and a center island of display windows out front. Ron Snider remodeled the retail space into a venue, calling it the Seekatz Opera House in the ‘90s. It is now the home of Traveling Gypsy Antiques.

The little narrow building, Elizabeth James Salon, originally housed Seekatz Butcher Shop followed by New Braunfels Candy Kitchen in the ‘30s and Great Western Finance in the ‘60s-’70s. Heritage Supply occupies the 1918 red brick building which in past years was home to Braunfels Studio.

The current Lone Star Lounge was originally Rahe Grocery. Over the years it became the Depot Drink Stand and Ortiz’s Recreation Center and more recently The Cork Wine Bar. On the end, before the railroad tracks, there was originally something called Seekatz Candy Store which is where Staunch Rugged Clothing is located.

Beginning back at the Plaza to time travel down the right side of the street, where Moody Bank now stands, was a different (new) Krause Building. In the early 1900s, it housed the Streuer Brothers Saloon with a bowling alley in the back. After that, a slick new modern building was built to house the United Gas Company with lots of windows over black, glass-like panels. It was remodeled by Guaranty State Bank.

Next to that, was Streuer & Hoffmann Co. groceries, followed by William Tays Saddlery and harness Shop. In 1910, R.B. Richter built a two-story brick building to house Richter’s Drug Store with the family quarters upstairs. A narrow part of the ground floor was parsed out for Imperial Barber Shop which maintained that spot until at least the late ‘70s. Every teen girl of the ‘70s will remember that the vacated drug store space became the Hang-Up apparel store. It is now Remax Realty. R.B. Richter built a smaller two-story building next door in 1920. It housed Shellaby’s for 20 years and is now occupied by Capital Title.

The current Callaghan’s Pub is a collection of buildings. Originally the Gruene Building sat on the corner of Castell housing the Baetge Saloon. When two newer one-story buildings were built, the Jacob Mendlowitz Company occupied them with a small shop parsed out for Rachelle’s Fashions.

Across Castell, the original Voelker Drug Store, became Shoeland, Ray Allen’s Mens Wear, Chollett’s and then Red Stag. The adjacent new rooftop bar, Cowboys and Cadillacs, sits on a long history of tenants including Ludewig Furniture, Stehling Brothers, Paul Bruner’s, Anthony’s and Seguin Beauty.

Elite Barber Shop spot was at one time the site of Buske Restaurant. In the ‘60s it was occupied by Goepf Jewelers and then Johnson Barber Shop. The Scoop Street slot was occupied by Plaza Meat Market at the turn of the century. The latest building on that site has hosted M&M Jewelers and James Avery Jewelry.

Before it was Moonshine and Ale, it was Fritz Schumann Butcher Shop, H. V. Schumann Drug, and in the ‘60s and ‘70s, Connie’s Shoes.

The 1893 Louis Henne building has always housed Henne Hardware. Sadly, after more than 130 years, it is no longer a hardware store. Across the alley is the original Henne Tin Shop, the stucco building previously the home of Kneupper’s Music in the ‘30s, Kickin’ K and now Le Petite Sweet. Gourmage occupies what was Goepf Jewelers in the 30s, and possibly where Hoerster Goodyear Tire was pre-1968. Both of those buildings housed H&H Sales (fabric) and is where Ducky’s started out.

The old First National Bank building later became City Bakery, Ye Olde Music Shoppe and eventually Mayo Investments. The Brauntex Theatre was built in 1942 on the site of the old John Faust Company.

Our city changes constantly, but we have managed to hold on to our downtown culture. I have only hit on the highlights of the past 115 years. This is by no means an exhaustive list, but I am sure that no matter your age, you will recognize a few of these places on West San Antonio Street. Perhaps it will jar a memory loose, like cherry phosphates at Peerless Pharmacy or new Easter shoes at Poll Parrot.

Source: Sophienburg Museum and Archives.

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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By Keva Hoffmann Boardman —

We go see the latest movie and think nothing about it. It is an easy and common thing to do. I don’t even remember the first film I saw, though I’m fairly certain it was a Disney movie. Not so in the early 1900s. I recently found several articles in the New Braunfels Herald-Zeitung microfilm collection that talk about what it was like to see moving pictures for the first time.

Fred Oheim, a long-time editor of the newspaper, had some wonderful memories. He was born in 1903, so his earliest recollection as a kid was of a film shown on Marktplatz (Tolle Street). A traveling carnival set up a tent for the film. He was too young and too poor to go — which turned out to be a very good thing. After the first showing, rumors spread through town that parts of the film “shorts” were, in fact, “X-rated.” Mostly men were seen entering the tent at the 9 p.m. showtime and “they had a sneaky look about them.” The men all exited the tent with their hats tipped low over their faces.

The first film Oheim remembered seeing was shown by photographer H.D. Klenke who presented short films in a building on South Seguin Street between the Hoffmann and Klappenbach buildings. Fred saw his first “talkie” in the Seekatz Opera House on West San Antonio Street. “Talkies” came out in the 1920s. Synchronized sound was produced via a belt connecting the projector in the booth with a phonograph on a box on the stage. It was rather like a trotline and ran the entire distance from the projector to the phonograph in the cone of light produced by the projection lens. In Oheim’s own words:

There were two knots in this loop of driving belt and I was fascinated watching them slowly travelling down to the stage and back to the projector, particularly since there were always a couple of “snake doctors” (what he called dragonflies) in the auditorium which regularly attacked the knots.”

The synchronized sound from the phonograph never really matched up well with the film. He remembers that it got worse and worse as the film ran. This story conjures up images in my head of Gene Kelly in “Singin’ in the Rain.”

Oscar Haas was our Comal County Clerk and the unofficial historian of New Braunfels and Comal County. Born in 1895, the first film he remembered was shown “over” South Seguin Street. Yes, I said “over.” A projecting device was set up on the second floor of the old wood Naegelin building/residence which pointed directly across Seguin Street at a screen set up on the second-floor porch of the Homann Saddlery business/residence. Attendees sat in the street. The movie was part of an advertising campaign for some product Oscar did not remember. Called “The Train Robbery,” the film was shown three nights in succession and repeated again the following four summers. Most importantly, it was free, which allowed the children to take their nickel and go into Naegelin’s for jelly beans and wine balls. Oscar described the event:

“This movie had no sound track but there were attendants who realistically produced the sounds of the train as it came puffing around the mountainside, crossing a bridge, and the sound of the horses’ hoofs as the robbers came galloping out from a ravine, firing pistols, and brought the train to a stop with passengers ordered to come off the coaches and stand along the side of the track.”

The excitement was absolutely riveting, and Oscar Haas tried to make it to every showing.

Oscar’s wife, Clara, remembered that there was an open-air movie garden on part of the empty lot next to R.B. Richter’s building on West San Antonio Street. She also remembered Martin’s Theater which was located next to the Phoenix Saloon beer garden (now the courtyard in front of the bank building). Martin’s was showing films already in 1914. Other theaters recalled by Clara included The Capitol, which opened in 1924 on Main Plaza (between Comal Flower and Black Whale). The Capitol got its movies and performers straight from the Majestic Theater in San Antonio. The Brauntex Theater opened in October 1942 with the Bing Crosby flick “Birth of the Blues.”

Roger Nuhn, journalist, photographer, newspaper editor, and SWTSU (TSU) professor, grew up in the generation of Saturday serial movie-goers. Roger and his buddies would go each Saturday to catch the next episodes, known as chapters, of popular Western serials. The serials always ended in a cliff-hanger so patrons would have to come back the next week. Jack Kaufmann Sr. was running the Seekatz at this time, and the kids would all wear a special badge they got at the “Chapter One” film. With the badge, entrance each Saturday was then only a nickel — half of a regular child’s admission. The serial chapters were quite a bargain: you got to see the next part of the story, then a full-length Western or adventure film, a two-reel comedy and a newsreel. Cheap and it kept the kids entertained!

Roger also recalled that Jack Kaufmann had a heart of gold. “If he saw some child hanging around the entrance of the movie house looking longingly at the posters obviously without the necessary cash for a ticket, he would go up to the youngster and say, ‘What are you doing out here? The show’s inside, get on in there!’ Jack Kaufmann never got rich but was among the most-loved businessmen in downtown New Braunfels.”

LaVerne Schwab Pearce, long-time Sophienburg employee and volunteer, shared a story with Myra Lee Adams Goff back in 2008. LaVerne remembered that the first movie she saw was at the Seekatz in 1934. It was Shirley Temple in “The Littlest Rebel.” Temple’s character has to save her Confederate father from execution for treason ,and she does so by pleading with President Lincoln. LaVerne said she was so upset by the action on the screen that she began wailing loudly and her mother had to take her out of the auditorium.

The new-fangled movie business sometimes made it hard to tell the difference between fantasy and reality.

One more story …

Jack Coleman, in a Reflections oral history program recorded in 1977, tells of his Uncle Nob Richardson’s first ever movie. It was a Western. There was lots of shooting. Uncle Nob was so upset that he whipped out his handgun and shot a hole in the screen.

Ah, now that’s entertainment!!!

Sources: Sophienburg Museum & Archives newspaper microfilm collection: “Shots at Random,” Roger Nuhn, New Braunfels Herald, Feb. 22, 1973; “Museumantics,” Fred Oheim, New Braunfels Herald, March 1, 1973; “Early-Day Theatricals, Movie Houses Recalled,” Oscar Haas, New Braunfels Herald, March 1, 1973; Reflections program, Jack Coleman, 1977; ”Around the Sophienburg: Brauntex Opened in 1942 with Bing Crosby,” Myra Lee Goff, Jan. 22, 2008.

Photo Caption: Martin’s Picture Palace was the first movie house in New Braunfels. Advertisements for films begin in March 1914.

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By Myra Lee Adams Goff — (Originally published December 13, 2006)

I am sure you have seen our beautiful lighted Comal County Courthouse. The Grand Dame of Main Plaza buildings is 125 years old. In December 1898, the courthouse was inspected and given the seal of approval by the Commissioners Court. A translation of an article in the Neu Braunfelser Zeitung, done by Robert Govier, Ph. D., for the Sophienburg, states:

“On Christmas Eve a splendid picture was made by our new Courthouse whose many rooms were lit by electric lights in such a manner that the warm glow emanated from its many windows, reaching far into the night from the three-story building.”

From that same translation you can get a fair picture of what downtown New Braunfels was like at Christmas time. Druggist Bruno Voelcker, on the corner of San Antonio and Castell (Red Stag), had the latest gift — a Kodak — for sale. He stated, “You can get pictures with it.” Then you could hop over to the Phoenix Saloon and buy fresh pig’s feet. You could then finish up your day by watching the New Braunfels Fire Department Band marching “snappily” down the street and listen to their concert on the plaza.

Much later, in 1936, Bill (Willie) Vollmar, proprietor of Vollmar’s 5¢ to $1 Store, located where the Art League is now, is given credit for first bringing Santa Claus to town. Santa Claus arrived not by sleigh but by train! He was welcomed at the station by a crowd of hundreds made up of parents and children. After a formal appearance on the plaza, the jolly old guy made his headquarters inside Vollmar’s store. It was a huge marketing success for Vollmar and the other downtown businesses also profited from his vision.

Vollmar was born and raised in Seguin, and he and his wife Alice moved to New Braunfels in the early ‘20s. First, he was a shoe salesman at Jacob Schmidt and Son and then was manager of the Values Store. By 1932, he had saved enough money to buy the store from his employers, and he opened Vollmar’s 5¢ to $1 Store.

The Vollmars had no children of their own, but they loved them. The Christmas season was special to “Uncle Willie.” My friend, Pat Langston (was Patsy Harmon), who lived downtown in her early years, shared with me her first visit to the “real” Santa at Vollmar’s at the age of five. Having seen only pictures of the fat, jolly elf in magazines and books, she was shocked by a six-foot very thin version. Oh well, he brought presents.

Langston told me other memories she had that related to Vollmar’s Store. How many of you remember perfumery like the “over-the-hill” Tigress, Woodhue, and Tabu? Then there was that remarkable Tangee lipstick that came in pink only, but turned different colors on different people. Pat described the wonder-inducing candy cases at the front when you entered the store with their array of tempting sweets and chocolates. During the summer, she was allowed to buy a new tin bucket with a shovel for her family’s annual vacation to the coast.

Some people just make you laugh and Willie Vollmar was one of them. He could tell comical stories for hours and was president of just about every club in town. He eventually sold his variety store and started working for Krueger Motor Co. At Christmas, he would dress up in a Santa costume and go deliver new cars. After work, he would visit children and grandchildren that he knew from the past — still dressed as Santa, of course.

Christmas in old New Braunfels was wonderful and magical. Hope your Christmas this year was just as precious.

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By Keva Hoffman Boardman —

The Six Shooter Ranch. The name evokes something rather wonderful in an old-Western-movie kind of way. However, dear reader, the history around the Six Shooter Ranch is anything but romantic. There are tales from different time periods which give us clues to its story and with some sniffing around, I think I have got the gist.

I first found a paragraph in the Marjorie Cook files. She was a feature writer/editor for the NB Herald.

Six Shooter Ranch was owned by Coreths and got its name from a man named John Sippel (who married a daughter of Ernst Gruene, Sr. Sippel lived in the house there and used to get drunk, lie on his bed and shoot flies with his six-shooter. The ceiling was full of holes as a result. The house stood on top of the hill adjoining the Eden Home. This was levelled for crushed rock by Landa on a lease from Coreth. Just before the house was torn down, it served as a bordello.

Is your interest peaked? Are there facts to back up any of this tale?

A transcript of an interview with Coreth Family descendants fills in some details of the location.

At one time they [Coreths] owned property from Mission Hill all the way over to the Eden Home. My uncle Rochette Coreth referred to it as the Six Shooter Ranch. There was a quarry there on the edge. That was in 1913, when Landa wanted to establish a rock quarry on the Coreth property and [paperwork] refers to it as the Six Shooter Ranch.

I looked into the land area a little closer and it seems that it was first owned by Ernst Gruene. His daughter Johanna and husband John Sippel lived on the property when they got married in 1873. In 1887, Sippel opened a rock quarry on the hill to get rock and gravel for the construction of the Guadalupe River Bridge (Faust St. Bridge). Sippel later recovered an 8-pound mammoth tooth at the site. The Coreth’s then acquired the land and they leased it to Landa to quarry gravel.

Olinska Sippel Posey, one of the daughters of John and Johanna Sippel, shared a very personal insight on her family. John built a home on the corner of Academy and Coll in 1881, and that’s where she lived so she didn’t live on the Six Shooter Ranch. She did remember that her father was a little bit crazy and dangerous. Olinska remembered that father John took her to visit her Gruene grandparents who lived on Rock Street one day. They crossed the San Antonio Street bridge, went through Comaltown and at the railroad tracks there on Rock Street, John told her to get out and walk the rest of the way. As she walked, he shot his gun several times over her head to hurry her along.

Olinska’s mother Johanna had a mental breakdown in 1893. Olinska said her mother felt she had to file for divorce in 1894. After her husband shot himself in the head on the second floor of his Phoenix saloon in 1900, Johanna Gruene Sippel lived until 1942.

Doesn’t this recollection just break your heart? Here is a bit more of the Sippels’ story.

John was the son of Valentin Sippel, one of NB’s first founders. John was quite the entrepreneur. He and father Valentin built the first Phoenix Saloon — same location, different building — in 1873. Off and on he lived on the 2nd floor of “Sippel Hall” and rented out the first-floor saloon. He also added an alligator pond and a bowling alley. In 1885 he became the local distributor for Anheuser-Busch. John set up a soda and mineral water bottling works, St. John’s Bottling, in 1886. In 1887, he opened the quarry at the Six Shooter Ranch. He added an ice factory to his line of businesses and became the distributor for Lone Star Beer in 1890.

I think his world started falling apart in 1892. His 18-year-old, first-born son Henry was shot and died while at business college in Dallas. The Sippels’ had already lost a two-year-old daughter in 1883. Henry’s death caused Johanna to have a mental breakdown and require several months of hospitalization. John was having a hard time financially as well. The bottling works went bankrupt after a bad freeze and it and the ice factory were put up for sale. Johanna filed for divorce and six years later, most likely depressed and drinking, John shot himself.

Perhaps this is the origen of the “drunk and shooting the flies on the ceiling” story; so much trauma and heartache for this man and his family to handle.

My last reference to Six-Shooter Ranch is later in time. Hanno Welsch Sr. recorded an oral history at the Sophienburg and told an interesting story. His family lived on a farm out on River Road and Rock Street. Remember that the ranch house of the Six Shooter Ranch was located about where the Eden Home and Dean Word’s pit is now.

There was a fella by the name of Clapp, of Clapp Shoe Company. He was living up there. He was a playboy. I imagine they gave him lots of money to get him away from their business. He hooped it up! He had some nice black horses and a buggy; well-groomed. He’d go to town and meet these girls. He’d get a pretty girl from off the train and have big parties there. And he liked six shooters, pistols and stuff like that. He was shooting at the fella that was working in the field on Rock Street, and, of course, once in awhile this fella would shoot back too you know. I don’t know but I think they were both drunk. They couldn’t hit a target.

Finally. I think I understand the bordello reference in Marjorie Cook’s notes. Mr. Welsch also talks about the “pretty ladies” which came in on the train. Behind the depot was a one-story house about 30 feet long with a porch along the sidewalk of Mill Street. The mostly dark and shuttered house was “verboten to us youngsters” but Welsch and his friends would slip over to the windows and listen to the “sweet talk”. Hanno describes how the ladies would come in by train, pulling up their skirts above the ankle as they stepped down onto the ground. There were always a lot of cowboys ready to help and then escort the ladies to the “entertainment house”. I think the Clapp gentleman at the Six Shooter Ranch would bring “these girls” to the ranch house to party.

So it looks like I’ve figured out quite a bit of the story. But Mr. Welsch gave me one more tantalizing tidbit connected to Six Shooter Ranch. One day Hanno’s father was plowing in the field down on the corner of Rock Street and he plowed up an old pistol.

It was a very peculiar pistol. It was originally a rim fire and it had been converted into a center pin fire pistol. It had beautiful engraving on it and a nice wooden handle. It must have come from the Six Shooter Ranch somehow.

Sources: Sophienburg Museum: Neu Braunfelser Zeitung; New Braunfels Herald; Marjorie Cook Collection; Myra Lea Adams Goff Collection; Hanno Welsch Sr. “Reflections” oral history.

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By Keva Hoffmann Boardman —

So, I’m still in “cigar-mode.” Once begun, research on a subject takes me down many roads, each with their own questions to answer.

For instance, I found out that early New Braunfels had cigar makers. These were not big outfits, but little factories which had one to five individuals who hand-rolled the cigars. While some did grow their own tobacco, most obtained tobacco leaves from Cuba and places in east Texas and Louisiana. It almost goes without saying that most of the makers here in New Braunfels had been trained back in Germany.

As early as 1853, a Mr. Arnold is listed as a local cigar maker in the city. Gustav Conrads set up a cigar factory in 1871, and employed four workers until 1874. Ed Rische, formerly a New Braunfels resident, advertised in 1880 that he had opened a factory in San Antonio and would sell locals (his old friends) his cigars. Gus Mittendorf had been making cigars in his small factory in Comaltown for several years. In 1896, he moved his enterprise out to Austin Hill. Adam von Buchberg reportedly began a cigar factory in 1896 which was still operating in 1902. It is difficult to find information on these early men, but now they are on my radar. Does anyone know of some Hispanic cigar makers?

Carl Schreyer (Schreier) started his cigar making business in 1901. Carl had moved his family to New Braunfels in 1898. He was fond of singing and was a member of the Protestant Church choir and the Echo men’s singing society. He was also in Hermann Sons. His cigars were so good that they won prizes at the Comal County Fair in 1903. The Schreyer cigar factory was located in Comaltown.

Carl also manufactured a special cigar blend for Ed Gruene. “Ed Gruene’s Military Band” brand cigar box featured a photo of the band on the inside of the cigar box lid. Members in the photo were: Director Gruene; Robert Schreyer, brother of cigar maker Carl; Robert Zipp; Alwin Steinbring; Edward Kanz; Harry Eberhardt; Oscar Braunholz; Henry Dierks; Carl Freitag; Richard Nolte; Willie Nuhn; Carl Fehlis; Carl Druebert; Willie Gebhardt, founder of the Gebhardt Chili Co.; Robert Kirmse; Edwin Eberhardt; and drum major Adam von Buchberg, who also made cigars.

The best-known local cigar maker was H.W. Schmidt. He was born at Bünde, Westphalia, in 1866. Schmidt learned cigar making as a young man in Germany before he immigrated alone to America when he was 18 years old. Schmidt moved around mid-America living and making cigars in St. Louis, Denver, and Milwaukee. It was in Milwaukee that a doctor diagnosed him with a heart ailment and told him to move to the Texas Hill Country region. In 1905, H.W. Schmidt moved to New Braunfels with his wife and two daughters. He opened his cigar factory in 1906, featuring his “Comal” and “Colorado” brands. Schmidt sold his cigars to almost all the saloons in downtown New Braunfels and in rural Comal County. His first factory was in the “old Schnabel home on Comal Street.” Later, he moved the factory to “Mrs. Scherff’s recently vacated building on Mill Street.” Schmidt entered his cigars and tobacco in the 1908 Comal County Fair. By 1909, he may have opened another factory in Lockhart. He also bought Ed Kuhfuss’s billiard and pool establishment, “The Smoke House,” at 508 San Antonio St. He promised patrons that the quality of his cigars would never be lacking. His brothers Ernst and Herman joined him in the factory; they are listed along with H.W. as cigar makers in the 1920 US Census.

While H.W. Schmidt sold his own brands of cigars, he also blended custom cigars for many of his patrons. These were boxed under exclusive labels. At least two of these patrons featured their sons’ portraits on the cigar boxes. “Little Dan” cigars were made for saloon owner Otto Reeh who at one time also managed the Phoenix Saloon. “Little Julius” or “Little Schleyer” cigars were made for Ed Schleyer who sold them in his saloon. Julius Schleyer, known as “Judge” Schleyer, was later a prominent local attorney but he was just a small child when his face graced his dad’s exclusive cigar boxes in 1906.

Fischer Store, out near what is now Canyon Lake, bought and sold many H.W. Schmidt’s cigars. Schmidt also shipped his cigars to the community of Comfort and towns in the Hill Country. The New Braunfels Herald even reported that Max Neuse kept himself supplied with Schmidt’s cigars when he went off to World War I. Schmidt cigars were obviously a local favorite for many years.

H.W. Schmidt died from complications following surgery in 1929. Carl Schreyer had died in 1928. With their passing, the era of a good hand-rolled local cigar had come to an end.

Sources: Sophienburg Museum: NB Zeitung and Herald newspaper collections; Family genealogy collections; Oscar Haas; Edna Faust and Marjorie Cook collections.

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By Tara V. Kohlenberg —

Some fifty years ago, New Braunfels was still a small town. You know, very Mayberry, where they pulled up the fire hydrants, rolled up the sidewalks and locked them in the bank every day at 6 p.m. At least they did from my child-eye view. One of the few things that I remember about drives through town on a summer Saturday evening, was stopping in front of Seidel’s Studio and Camera Shop to look at all of the beautiful portraits — brides, babies, families. The images captured the essence of the subjects in that one moment in time. Without knowing it, the Seidels became some of the greatest historians of New Braunfels. The Seidel story begins post WWI.

Otto Seidel and Johanna Schmidt met and married in Germany in 1921. Johanna’s mother and stepfather, Mary and Frank Bluemel, had emigrated to Texas in 1913 before the war. Mary wrote letter after letter to the Seidels, telling them wonderful things about New Braunfels and inviting them to come. The young couple took a chance and moved to New Braunfels early in 1922. Otto had a little photography experience from WWI, so it seemed only natural that he would want to buy a photography studio, which he did. The Seidels bought Bluemel’s Studio from Frank Bluemel.

Unlike today, a professional photographer was required to take pictures of things, everything from weddings to new buildings to accidents. Professional cameras in that day and age were big and bulky and absolutely nothing was automated. The photographer stood under a big black cover to look through the viewfinder at an upside-down image while holding a trough of black powder on a stick. A cotton string was lit and the photographer manually opened the shutter when the flame ignited the powder in the trough, creating a flash. In the best of conditions, say, standing in a room with said camera taking a picture of a single person, it could be very tough to get consistently good photos. Otto Seidel had a knack for it. Can you imagine having to travel with that giant thing? Travel they did. In the mid-20s, the Seidels were asked to take construction photographs of the McQueeny and Clear Springs Dams, with their huge, bulky camera complete with black powder flash, down inside the dam structures. They also were asked to take photos during construction of the Comal Power Supply /LCRA building. There were no aerial photos, no drones back then, so when asked to photograph all the tin roofs in New Braunfels, Otto climbed the tallest structure he knew of. He set up his huge camera and tripod on top of the Coll Street water tower. Yikes! In later years, the cameras were smaller, but the electric flash required an eighteen-pound battery pack slung over one’s shoulder to make it work.

Originally, the studio was located on Castell Avenue between the back of what is now The Phoenix Saloon and the Hinman House/Communities in Schools. By the early 30’s, Seidel’s Studio moved to the Hinman Building on W. San Antonio above Peerless Pharmacy (where Dancing Pony is now).

In 1939, the business relocated to a very modern art deco building at 453 W. San Antonio Street (now Keller Williams Realtors). The family home was right next door. The Seidels had two boys, Edmound and Rudy (born 1922 & 1924) who were involved in the business even as children. In his spare time, Otto would shoot pictures of Landa’s Park and surrounding New Braunfels. Seidel’s Studio printed hundreds of scenic post cards to sell in the drug stores for ¼ cent each. The children helped lay the cards out all over the floor of the studio to have room to dry.

In 1941, the Seidels became a direct dealer for Eastman Kodak Company. They processed customer’s film promising same day service. With the help of their son Rudy, they gradually broadened their services to include cameras and camera equipment sales, becoming Seidel Studio and Camera Shop. More services meant the need for more space. They enlarged the building in 1951. Rudy took over the business in 1955. They doubled their footprint again with an expansion in 1957. The building was remodeled in 1970, as were many other buildings at that time, to give it a Bavarian fachwerk look. The Seidel building finally was sold by the Seidel family in 2006. The building has been remodeled again in recent years to the ultra-modern stucco and glass version we see today.

The Seidels were very devoted to their work. Otto, Johanna, and Rudy worked all day and well into the evening six days a week, shooting studio portraits or business/industrial locations during the week followed by weddings on Saturdays. In the meantime, they had to process the film and print photos. Before color film, everything was shot in black and white. Color photographs were produced by “hand tinting” the black and white images with shear paints. On bridal pictures, the color of each gown was documented so that it could be tinted the proper shade. It was very time consuming. The Seidels were also called upon to shoot photos of accidents for the police or sheriff departments, many times in the middle of the night. Rudy and Otto saw some pretty gruesome sights. The year before the Studio sold, the Seidels calculated that they worked every day but 4 Sundays.

In 1970, the photography studio was sold to Vera Shaw, an eighteen-year employee, also from Germany. The studio operated as Braunfels Studio until 1989. Rudy continued with the camera shop. They sold state of the art cameras and equipment. The Herald-Zeitung bought many a camera there. After Otto Seidel died in 1976, the camera business was sold to Pat and Connie Miller in 1978. Shortly afterward, Herb Skoog learned that 48 years of negatives held in storage were about to be thrown out. Skoog encouraged the Millers to donate all of the Seidel Studio’s negatives to the Sophienburg Museum and Archives. The Seidel Collection at the Sophienburg contains approximately 25,000 photos and negatives.

The Seidel family of photographers chronicled the history of New Braunfels from 1922 to 1970. After that, their legacy was continued by those under their tutelage. Generations of New Braunfels residents have been captured on film by the Seidels. Were you one of the photos in the portrait window.

Sources: Sophienburg Museum & Archives; Reflections; Seidel Collection.

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By Myra Lee Adams Goff —

New Braunfels has an historic and active downtown. In order for that to happen, three things are necessary. First, the buildings themselves must be of lasting quality. Secondly, an active preservation philosophy must be prevalent. The third is to have creative successful business owners. We are fortunate to have all of three.

As I drove around Main Plaza, on Seguin Avenue and down San Antonio Street, I was surprised and pleased to count 17 buildings built in the early 1920s by my grandfather, A.C. Moeller. This prompted me to do research on the Moeller brothers of Comaltown.

The Moeller family has been involved in building since their immigration to Texas and the formation of Comaltown. The story began, as so many do, in a German town called Michaelsrombach. Several years ago, I was able to visit this beautiful tiny village where the emigrant, Johann Georg Moeller, was born. It was a charming place. The house where the Moeller family lived dates back to the 1600s. The stone house stands almost in the center of the village and is still occupied by Moeller descendants. Originally, cows lived on one side of the house to protect them from the winter elements but over the years, additions were made to the home and the cows are gone. A beautiful Catholic church sits on a small hill overlooking the village. The Moellers attended this church and went to school there. The adjoining cemetery contains many Moeller graves. It is a very strange feeling to realize that all those buried there are my ancestors. Michaelsrombach seemed like a fairy tale place to grow up in.

Johann was 25 years old when he left the harbor of Bremen and sailed on the ship Weser. His Reisepass (passport) stated that he was 5 foot 2 inches tall, had blond curly hair and blue eyes.

There were seven men and one woman aboard the Weser from Michaelsrombach. I wondered why they left such a beautiful town. Then I found a statement made by historian, Rudolph Biesele, from his research on emigration. He writes: “Generations ago when German tribes were still living in their primitive social development, they frequently undertook adventurous enterprises under leaders especially chosen for that purpose. These expeditions developed among the early Germans an adventurous spirit for which in a much later period they used the term ‘Wanderlust.’ This Wanderlust or desire to wander, has remained with them through all the ages as one of their national characteristics.” Sound familiar?

Most of the Michaelsrombach emigrants were young men in their 20s. One couple, Peter and Maria Reus, were each 50 years old. Others were Johann Georg Moeller, Johann Arnold, Valentin Fey, Johann Schneider, Johann Schwab and Thomas Schwab. Why so many Johanns? Looking over so many family trees, I noticed that the oldest boy was named Johann. In America, most of these Johanns were referred to by their middle name. So, from this point on, Johann Georg Moeller will be referred to as Georg Moeller. His first son, who was named after him, became the Americanized name of John.

These immigrants, and 84 others, had been asked to settle Texas by Henry Fisher who had arranged for them to sail on the ship Weser. They arrived in Galveston in July 1844, five months before the Adelsverein immigrants. Prince Carl was to meet the Henry Fisher group in Galveston, but he left to secure another port for the Adelsverein immigrants to disembark. He established a port at Indianola and by December 1844, 292 immigrants had landed and awaited their trek inland. On March 21, 1845, the immigrants crossed the Guadalupe River into New Braunfels. Many of those from Michaelsrombach came with this early group. Georg Moeller did not make the trek with the immigrants but arrived soon after and settled in Comaltown. We do not know why he didn’t wait with the other immigrants, but could he have given in to Wanderlust? Nevertheless, we know that he arrived in Comaltown soon after the March 21st group. In I846, Georg married the widow Katherine Hoffmann; her husband had died shortly after the family arrived leaving her with two children. Eventually, Georg and Katherine had one daughter that died and then three sons. They were twins John and Franz and then Louis (Ludwig).

Georg bought a large piece of property in Comaltown and it was on this property that he built a magnificent two-story rock house that still stands at 212 West Austin Street. Supposedly, the rock was hauled from a nearby quarry on Rock Street. All the walls are constructed of smooth hand-hewn limestone. Heavy cedar beam staircases lead to a basement. No nails were used. After Georg died in 1857, the house was occupied by family members and eventually sold by the three sons. The most recent acquisition was by Schlitterbahn. In 1970 the house received the Recorded Texas Historic Landmark designation.

It is in this second generation that fellow researcher David Hartmann and I branch off. We share Johann Georg and Katherine Moeller as our first ancestors in New Braunfels. My great grandfather was John Moeller and David’s g-g grandfather was Louis Moeller. John Moeller continued in the building trade, constructing homes in the area. He also built a Victorian home in 1894, on the corner of Union Avenue and Camp Street, which still stands. On the back of this property, John had a small lumber mill. It was here that John and wife, Anna Rauch Moeller, raised their four boys and exposed them to the building business. Adolph was the oldest, then Ed, then Herman and last Alwin Carl Moeller.

Adolph Moeller carried on the building tradition and was known as a commercial builder. Several well-known downtown buildings were built by him: Fire Station #1, the old New Braunfels High School on Mill Street and many houses including his beautiful home on Garza Street. Ed Moeller is listed for a short time as a builder but spent most of his time as the owner of the bus station where the Celebrations Store is on Seguin Avenue. He was also involved in politics and became sheriff for a time. Hermann was listed as a carpenter.

And now we have the story of the prime builder of the Moeller clan: Alwin Carl “Kid” Moeller. He was my grandfather. To this day, his name is imprinted as “A.C. Moeller, Contractor” all over sidewalks and cornerstones in town, especially downtown. At an early age, he learned the contracting business from his oldest brother Adolph. A.C. went into business for himself and from the early 1920s until he died in 1936, he constructed many buildings. About 17 buildings downtown have cornerstones which carry his name. Some notable buildings that you are probably familiar with are the Seele Parish House, the Richter Building, Johnson Furniture, the Phoenix Saloon addition, the complete remodeling of the Doeppenschmidt Funeral Home, Plaza Drug Building, Comal Flower Building, the Black Whale, the Bus Station and many others. He built the first annex to the Courthouse (for $73,000) in 1930, the Garden Street Bridge and the textile mill dam across the Guadalupe River. Aside from commercial buildings, he was an expert on homes in the bungalow, craftsman and Prairie style. Some of these homes have been converted into offices contributing to the conservation of downtown. The law office of Jack Borchers on Seguin Avenue is a good example of a converted home to an office. Another example is the red brick Prairie style home on East San Antonio Street, owned by descendants of the Wagenfuehr family. Hundreds of A.C. Moeller homes still stand in New Braunfels and benefit from his skill at building. In 1924, he was awarded a big contract with New Braunfels schools to build Lamar School, Carl Schurz Elementary, Steven F. Austin School and the Home Economics Cottage for the high school on Academy Avenue. One of his last projects was the remodeling of the bandstand on Main Plaza.

Alwin Carl Moeller died in 1936 and it can definitely be said that he was one of those who “left footprints on the sands of time.” Also, I’m right about what I said about what makes a viable downtown. The Moeller brothers built buildings that last and are worth saving and we have people in NB who recognize the importance of preservation.

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The recently unveiled “Legacy of Our Journey” mural on Main Plaza got me thinking about public art in our city. I have always considered New Braunfels to be an historic city, but what if I broadened my thinking and started looking at it as a city full of art, too?

The eight Historic Outdoor Art Museum (HOAM) wall murals offer a great overview of our community, its people and its culture. All but two are right downtown. But I’ve been looking at the town with different eyes for a few weeks, and I’ve found that there is A LOT of outdoor public art here. It comes in the form of wall murals and paintings and hidden figural sculptures in gardens and parking lots. Our creativity is even shown in special constructions that inspire faith.

After cruising the streets really looking for outdoor public art, this is what I have found … at least so far!

Wall murals and paintings occur on random buildings around the city. You will find pictures of food, German words and a family on the side of Freiheit Store. The Hoity Toit Beer Joint has a cartoon-like mural of a man in an airplane. Painted deer graze quietly in a field on the side of McBee’s BBQ. Planet K has an amazing and colorful NB Postcard on one side and a unique depiction of Botticelli’s “Birth of Venus” on the other (this is my favorite!). There is a wall painted with the Guadalupe River at Riverside Lodge and German gentlemen on the side of the Phoenix Saloon. Sts. Peter & Paul School has a whole wall of school activities painted on the back by the Thrift Store parking lot. A matador faces a bull on the front of the Monterrey Café and is that a Frenchman on the back of the New Braunfels Art League building? How many of these have you seen?

Figural sculpture is also abundant in our fair community and occurs at places of business, in public parks and at churches. If you are looking for animals—we’ve got you covered. There is a busy beaver at Buc-ee’s, a belligerent bull at River Hofbrau, a polite pig at Huisache Grill, a unique unicorn at the NBISD Administration Building, a devoted dog at the NB Police Department, and lovely Lindsey or “Girl with deer” at the NB Public Library— all cast in bronze. Quite a list, right?

We have people represented in our public art as well. A bronze family overlooks the lake from the top of the Pioneer Memorial in Landa Park. A stone Civil War soldier and a zinc WWI soldier stand guard over our community on Main Plaza. A bronze Prince Carl greets both citizens and tourists in front of the Civic Center. I found a bronze sculpture of children sitting on a log in front of a medical center over on Lakeview Blvd. There is a stunning bronze relief of the first Sophienburg on the Centennial Cenotaph in Landa Park; and I can’t leave out the awesome cast metal beauty of our beloved Plaza Fountain. It has a little bit of everything — – plants, shells, animals, and a beautiful lady.

Our Catholic churches are also great promoters of outdoor public art. Holy Family boasts an enchanting stone sculpture of the Holy Family at their front door. The grounds of Our Lady of Perpetual Help showcase two life-size, stunningly white stone sculptures: “Jesus Crucified” and the “Crowned Virgin with Child”. The prayer garden of Sts. Peter & Paul is the site of “Jesus with the Little Children.” Standing calmly in a corner at Christus-Santa Rosa Hospital is another statue of, you guessed it, the Virgin Mary.

New Braunfels is also blessed with three grottoes—little stacked-stone mountains or Los Cerritos—one at each of our Catholic churches. While meant for contemplation and celebration, these hand-made constructions are, indeed, art. Holy Family and Our Lady of Perpetual Help have wonderful local stone grottoes depicting the story of Our Lady of Guadalupe. A grotto with Our Lady of Lourdes graces the grounds behind Sts. Peter & Paul. I think I’m going to have to do a story on grottoes…

If you know of any other outdoor public art, please contact the Sophienburg Museum at 830-629-1572 or post a photo to our Facebook page. Public art honors our community’s past, adds color and culture to our daily lives and will be educating our citizens and visitors for years to come.

And, it’s beautiful!

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New Braunfels loves to celebrate anniversaries, but this date, Friday August 20 in 1886, we can commemorate but not celebrate. It was on this day one hundred thirty years ago (as of yesterday) that a hurricane hit the Gulf Coast. It was so strong that it destroyed the town of Indianola. Traveling with inland winds of 70 miles an hour, it wrecked everything in its path as far as San Antonio. New Braunfels was not spared.

A letter written by Sen. George Pfeuffer to his wife, Susan Gravis Pfeuffer, who had remained in Austin was recently discovered by John Rightmire at an estate sale. The letter was written in New Braunfels by Pfeuffer immediately after the storm hit the town. A letter like this one is a primary source and to have someone at the location at the time of the event provides primary proof. A good example of primary sources are the letters written home to relatives in Germany giving accounts of what was going on and what things looked like back here in Texas. Rightmire’s “find” provides us with a description of what effect the hurricane had on New Braunfels.

George Pfeuffer was a prominent person in New Braunfels and Texas, having established a merchandise store here, and a lumber yard in NB and two other towns. He was politically active. He was a county judge and president of the board of directors of Texas A&M College. He led the fight to obtain state funds for schools as a senator from 1882 to 1884. When he died, the Granite Association of Texas put up a giant obelisk in his memory in the Comal Cemetery. It is made of pink granite, the same as the capitol. He was responsible for the use of the pink granite.

This is information from his letter: At 3:30 in the afternoon on this day, George Pfeuffer took to the streets around Main Plaza. He wrote to his wife that half of the tin covering of their home was gone and that the frame of the new floor addition was also gone. This house was on the corner of San Antonio St. and Comal Ave. facing Comal Ave. where the law office of Brazle and Pfeuffer is now located. (The older home was torn down in 1910 and the bricks used to build the home in the same location but facing San Antonio St. Somers Valentine Pfeuffer, son of George, built this house.)

Next to the Pfeuffer home was the Carl Floege Store on the corner now owned by the New Braunfels Utilities and it was also badly damaged. This building had been the location of the first district court in 1846.

Pfeuffer walked to where his lumber yard was located. That is where the present City Hall is on Castell Ave. The lumber sheds were knocked down as well as the nearby freight depot. Bob Pfeuffer, g-grandson of the senator says that this depot was close to the railroad track behind the lumber yard. Besides the personal loss at the lumber yard, he noticed that most of the roofs in town were gone.

He walked to the Sts. Peter and Paul Catholic Church and discovered that the steeple of the roof was sticking in the roof, but wrong-side up. Nearly every tree in town had fared badly. He walked by Heinrich Ludwig’s Hotel behind the Phoenix Saloon and saw that it lost its tin roof and bricks from chimneys were scattered everywhere. Pfeuffer described the damage scene at Voelcker’s on Castell Ave. like this: “The entire front looks like the result of a mule’s heels on the dash board of a light wagon.” It could have been the Voelcker Drug Store (Red Stag) or the Voelcker home also on Castell Ave.

Down Seguin Ave. Forke’s Store was gone as was Seele’s tin roof on the new building and the cotton gin roof was gone. The Forke Store building was given to Conservation Plaza much later. He mentions other buildings that were damaged, Bench’s Hall, Podewils, and Rennerts. The building that we know the most about is the already dilapidated building on Sophienburg Hill, once the headquarters of Prince Carl. It finally bit the dust as a result of this hurricane.

Pfeuffer wrote to his wife that he would not be in Austin anytime soon as he had to tend to the damage caused by the storm on the house, the lumber yard, and the store building, although it withstood the “puff,” it needs to be “recommenced.” The letterhead on which the letter was written gives an idea of what the Pfeuffer Store was all about. It was located on the corner of San Antonio St. and Castell Ave. where the Antique Mall is now located. He and his son, S.V. Pfeuffer, dealt in general merchandise, dry goods, groceries, crockery, tobacco, cigars and hardware. Also farm implements, wagons, carriages and they were buyers of cotton, grain and country produce.

As for Indianola, the town itself was created as a direct result of the German emigrants who were brought to the Republic of Texas by the Adelsverein. It was their port of entry after landing in Galveston beginning in 1844. The death of Indianola occurred as a result of its near sea level location on Matagorda Bay. There were two hurricanes, one in 1875 and the big one eleven years later in 1886. In 1886, as a result of a severe drought in Texas, an unusual wind became the subject of discussion and a hurricane had passed south of Key West and into the Gulf of Mexico. The quickly moving hurricane inundated the town with the exception of two buildings, one being the Court House. The once important port city was ultimately destroyed.

Indianola was the home of many beautiful, large homes built by prominent citizens. After the hurricane of 1886, some of these homes were moved to be reconstructed because they were in salvageable condition. Two were moved to Cuero. The Emil Reiffert home was dismantled, numbered and re-assembled. Also in Cuero is the Sheppard home that is now the De Witt County Historical Museum. Three buildings were moved to Victoria, the William Frobese home is now the rectory of Grace Episcopal Church. The home of Henry Huck was dismantled, transported by rail and reassembled. Finally, the D.H. Regan residence was also moved by rail.

Familiarity with storms was not new to the George Pfeuffer family. George Pfeuffer’s father, Johann Georg Pfeuffer, had been a successful tanner in Germany in the 1830s. For some unknown reason in 1845, he sold his businesses and signed on with the German Emigration Co. to leave for Texas. The parents and six children were among the second group to come to Texas. They arrived in Galveston in November 1845. From there they took a schooner to Indianola.

A near tragedy occurred when the schooner was overloaded and sank in the bay outside of Indianola. The family was saved but they lost all of their possessions. They were stuck on the coast along with hundreds of other immigrants waiting for transportation inland. They did not reach New Braunfels until 1848.

Only 26 days after his letter was written, George Pfeuffer died on September 15, 1886. His letter now joins other letters written by early citizens that help us understand our past.

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In 1998, the late Dr. Robert Govier, native New Braunfelser and volunteer at the Sophienburg, translated the 1898 Neu Braunfelser Zeitung, one hundred years later. The weekly newspaper is on microfilm at the Archives and had to be translated from German script to English.

Govier was looking for outstanding national and local events that might give clues as to how people lived in the very late 1800s. In additional other notable events, two events stood out, one being the Spanish-American War and the local big event which was the building of our present Comal County Courthouse. Stories about the shortest war in American history that began and ended in 1898 took up more space in the paper than all the other stories put together.

Spanish-American War

Here’s the Spanish-American War history in a nutshell:

Cuba was one of many colonies of Spain. Revolts broke out in 1895 in Cuba. Spain sent an army to crush the revolution. In the US, people were shocked by what was happening to the Cubans. This conflict in Cuba was a threat to American property owners who had invested vastly in Cuban sugar plantations. When the battleship, Maine, was blown up in Havana Harbor, the US Congress declared war against Spain on April 25, 1898. Spain ultimately lost the war plus all its other colonies in North America. The US took temporary control of Cuba as a protectorate.

New Braunfelsers were well aware of this war through the newspaper. The paper asked for volunteers to fight in the war and there was a list of items needed in Cuba. Most of the items I can understand, but not all of them. The list included summer dresses, quinine, lard, and various dried foods. Texas Gov. Hogg says he intended to enlist in the army. “One surmises he was rejected by being overweight” (Editor Kaiser). Hogg was known for his large size.

During this time, Lt. Col. Teddy Roosevelt trained his Rough Riders in San Antonio and the Zeitung congratulated him for their performance when they charged unswervingly toward the hidden enemy, forcing them into open combat and finally to flee. After training in San Antonio, the Rough Riders were sent to Florida and then taken to Cuba. Author James Adams from his book, “The March of Democracy” said: “The most noted minor engagement was at San Juan Hill where Roosevelt under C. Leonard Wood led the Rough Riders on foot (their horses were still in Florida) against the enemy.” Roosevelt made a name for himself as a rough and tumble leader with this battle which no doubt led to his being elected president later.

Roosevelt’s reputation was really enhanced in New Braunfels in 1905, five years after the end of the war, when he made a train stop here on his way from Austin to San Antonio. When State Senator Joseph Faust found out that Roosevelt was coming to San Antonio for a reunion of his former Rough Riders, he invited him to stop in NB to hear a song in his honor sung by 1,000 children. The president accepted the invitation and said he had always been interested in NB because of its unique history. The song by the children was written by Prof Baumann of the NB Academy. All Academy students plus students from Sts. Peter and Paul Catholic School, plus all area school children were invited to sing to the president.

In addition, a group of young girls in Rough Rider costumes greeted the president. This was really a big thing because the girls had to sew their own costumes and history shows that these costumes showed up at many dances and parades at later times. For more information on this event, log on the Sophienburg.com and look for the column on June 30, 2009.

Comal County Courthouse

From beginning to end of the year, the war was covered in detail in the Zeitung. The other well-covered event was the building of our present courthouse. Every decision that was made about the contracts made headline news. The Commissioners Court had the responsibility of choosing an architect and a plan. This led to a spirited debate which was really big news. The conflict was finally settled but not until one of the commissioners refused to have his name on the cornerstone.

The cornerstone laying was May 19^th and the paper reported that the event was like a folk festival. Two bands, Schuz’s and Waldschmidt’s accompanied a long procession of flag-waving children to the old courthouse and then on to the new courthouse. The contractor was given all the items that were to be placed in a metal box and fitted into the cornerstone. This cornerstone was opened 100 years later. After this, all went to Gottleib Oberkamp’s Garden for lemonade and beer.

Recreation

As far as recreation was concerned, NB was a hopping place in 1898. Dances were held every weekend in dance halls all over town and in the country. A masked ball sponsored by the Fire Dept. #3 advertised an evening of “folly and tom foolery” at Matzdorf’s Hall, or how about a Children’s Masked Ball sponsored by the Women’s Support League, offering free coffee for children and adults paying 10 cents a cup. Possibly this dance, since it was on May 5, was the Kindermaskenball which in the past was traditionally held the first Saturday in May. Also at Matzdorf’s was a performance of all children, the purpose being to pay for starting a library. A surprise to me was the holding of at least six dances on Easter Sunday and two more on the Monday after Easter.

If dances were not your thing, you could take a train trip from NB to Austin to attend a Baseball game for $1.25 for the round trip.

If none of this entertainment appeals to you, I’ll bet the last one will. At the Gottlied Oberkamp’s Garden (Next to the Phoenix), a famous diver, Fenton, performed by diving from the roof of the high building into a basin of water only 3 ½ feet deep.

Then you could attend the Comal County Fair which organized this year.

Prejudice

Newspaper articles reflect the prejudice against minority groups, Native Americans, and particularly against women. All public offices were held by men, and women were not permitted to vote. That brought on some street demonstrations later on. Notice the subtle insult in this advertisement:

“B.E. Voelcker advertises Electric Bitters for the woman of the future who visits her clubs while her husband stays home taking care of the kiddies, as well as the woman who stays at home cooking and cleaning. A miraculous cure.” By the way, birth announcements were in the father’s name only.

Miscellaneous

Gold had been discovered in the Klondike and there were mentions of local farmers finding gold when they were digging water wells. Petrified mammoth were found in a gravel pit. “Circa Trova” or “Seek and you will find”.

These are just the highlights that stand out to me for the year 1898. If you want to read the rest of the story, the book, Neu Braunfelser Zeitung 1898 is for sale at Sophie’s Shop at the Sophienburg. You will definitely be entertained.

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