By Tara V. Kohlenberg —

Shopping for a wedding gift used to be something that I looked forward to. My most recent “gift shopping” experience involved scanning a QR code where I was then directed to a website to choose the appropriate item and clicking to send. Wow! So very anticlimactic. Where is the fun in that?

My first memory of going shopping for a wedding gift was at Dedeke’s in downtown New Braunfels. It was a beautiful store full of beautiful things. Tables were dressed in the finest table linens and perfectly set with china, silver and crystal to tempt any bride. The walls were lined with china place settings of nearly every pattern and color. Another part of that memory is the stern warning from my mother not to touch anything. I watched as my mother carefully selected a crystal pitcher and handed it to the clerk. It was so gratifying to walk out with our specially chosen, professionally wrapped gift to deliver in person.

Dedeke’s Housewares was a small store on Seguin Avenue that specialized in gifts and bridal registries in the 1950s-70s, but their story began much earlier. Richard F. Dedeke was born in New Braunfels in 1878. His grandfather, a farmer, had emigrated from Hannover in 1846. Richard’s father was a farmer and saddle maker. Richard was ambitious and in 1903, he sought his own fortunes in a thriving rural community of 200 people on York Creek. He purchased three lots in Hunter, Texas, between Grand and Railroad (now JC Riley) Streets to establish a residence and general merchandise store. A downturn in the cotton economy caused many of the Hunter businesses to close, including Dedeke’s General Store.

In 1928, R.F. Dedeke opened a new store in New Braunfels. The store was part of the ‘M’ System grocery chain. It opened at 215 S. Seguin Ave. (in the same brick building as The Oyster Bar). ‘M’ System was marketed as a new, self-serve way of shopping with multiple brand choices (as opposed to having a clerk bring a single brand from the shelf behind the counter). It sounds like the beginning of our current supermarket system.

R.F. Dedeke retired from his grocery business in 1951, and then the fun began. Richard’s son, Leslie Dedeke, and his siblings, Dorothy and Edward Dedeke opened Dedeke’s Housewares in the same location. In 1966, nearly a century after it was built, property at 173 S. Seguin Ave. was completely restored and the Dedeke family reopened the gift shop there. That is the beautiful store from my childhood. Even the patterned floor tiles were beautiful, but it was not beautiful before remodeling.

The Heinrich Krause building, located at 173 S. Seguin, already had a long history. The original part was built in the 1860s by Friedrich Krause and his son, Frederick Krause, who brought their carpentry skills with them from Germany. The first 45-foot section of the 24-foot-wide building (nearest to the street) is the oldest, built with squared cedar timbers. The next 45-foot section is of German Fachwerk, built with squared lumber. It had a small basement with rock walls and exposed square cedar timbers.

During the previous one hundred years, the one-story Krause building saw a lot of tenants. It was used by Weber & Deutsch, as an early general store; as an opera house; as a drill hall for a Texas Militia unit; as a blouse factory; as a barber shop and a newspaper office for Town & Country News. The Dedeke’s attention to detail and dedication to correct historical preservation of Krause building helped garner a Texas Historical Marker for the building, as well as honors from the New Braunfels Conservation Society.

In 1976, Dick and Bonnie Denson purchased the Dedeke’s business and it became Denson-Dedeke’s. In 1977, they also bought the entire property extending all the way to Comal Avenue, including the historic Krause building, the adjacent two-story Hoffmann building (on the left side of Denson-Dedeke), the parking lot in back, and the Mergele House on Comal.

In 1979, Sami’s Jewelry opened a kiosk at the front of Denson’s, near the windows. The large storage space in the back of the store was opened to create the perfect home for Marian Benson’s The Collection.

In 1981, the interior of the adjacent Mergele Building, was completely gutted by fire that spread from Ludwig Leather Company (two doors down from Denson’s). Fortunately, the tin roof and separation between the buildings prevented fire from damaging Denson’s. To prevent the building from being torn down, the Denson’s bought the Mergele Building and rebuilt the interior, preserving our Seguin Avenue merchant district. They opened up the walls between the two buildings and expanded their footprint again.

Upstairs in the Mergele Building, above retail space, were the Denson-Dedeke offices, and the very first home of Celebrations Bridal by Connie Worley. By incorporating three historic buildings with a courtyard and promoting complimentary retail tenants, Dick and Bonnie Denson successfully created a boutique shopping experience in a historic setting which eventually became Landmark Square.

The Mergele Building was sold to new owners in 1996. The rest of the property, including the Krause building, the Hoffmann building and the Mergele House on Comal Avenue, was sold in 1997 when the Densons retired. The Krause and Hoffmann properties have sold again in 2008 and 2018.

During that time, there have been multiple tenants of the Krause building, including photographers, marketing firms, a lingerie store and most recently a French café bistro.

When we look at historic buildings, we are spoiled and tend to look for the bigger, fancier, more ornate ones, i.e. the Court House (1884) or the row of buildings on San Antonio Street (circa 1890–1924). By doing that, we may be missing out on the hidden jewels (Krause building ca.1860) that make up the foundation of who New Braunfels is. Not slick. Not fancy. Historic.

Enjoy and appreciate the view and the experience, before you can only click on a QR code to see it. Preserve our history!

“Around the Sophienburg” is published every other weekend in the New Braunfels Herald-Zeitung.

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The post History among the ‘stones — Part II: Panteon Hidalgo appeared first on Sophies Shop.

By Tara V. Kohlenberg —

Part I of the history of 650 and 666 South Seguin Avenue properties was a story of immigrants who worked hard and expanded their family holdings. Now, on to Part II.

Ysmael Zamora Isasi and Otila Martinez, fled the atrocities of the Mexican Revolution with their children to become permanent residents of the United States. Shortly after they crossed the Texas border, their daughter, Olivia Zamora, was born in Laredo, Texas in May of 1913. The Zamoras learned that a Mr. Dittlinger was hiring men for his lime quarry just outside of New Braunfels. The work was hard but the jobs came with free housing. While Ysmael worked in the quarry, Otila helped earn money by cooking for the workers. She also found a cheap source for boots and clothes to sell to the workers. Eventually the Zamoras put enough money aside to build their own grocery store in New Braunfels. Their daughter, Olivia, grew up helping her parents at Zamora Grocery, located at 197 North Hackberry Street where their living quarters were attached to the store.

About 1930, at age seventeen, Olivia met and married Felix Garza Sanchez. The twenty-year-old Felix was born in Rio Verde (Lampazos, Nuevo Leon, Mexico) to Felix Garza Flores and Maria de la Paz Sánchez Mendiola. Felix was a man of slim build, fair skin with an incredible work ethic and great ambition. The newlyweds lived in a little house on Market Street close to downtown New Braunfels. Felix worked for Comal Dairy. Olivia stayed home to care for their children, Ysmael (Mike), Carlos and Maria de la Paz (Mary). They later rented a house at 635 South Seguin Avenue.

Olivia’s brothers, Raul and Manuel, had learned from their parents’ grocery business and began their own produce truck business. Young Felix went into business for himself when he was given his first produce truck by Olivia’s uncle Antonio. He would purchase produce wholesale in San Antonio and sell it door to door to wealthy and middle-class customers in New Braunfels.

One day Olivia asked Felix to leave a bushel of fruit and a bushel of vegetables outside their home so she could sell it to passersby. She saved $500 in the middle of the Great Depression selling produce from her front yard. Millions of people were out of work during the Depression, but she was saving money. That’s dedication! They began Valley Fruit Stand at 635 South Seguin in 1933. Business grew and in 1939 they expanded, moving the store across the street to 666 South Seguin Avenue. They paid an out of work carpenter, Mr. Vicente Villareal, to expand the store in 1940.

The store name was later changed to Valley Fruit Store. The store was tiny but full service with a dairy case, many shelf items and a meat market. There were previously no Hispanic-owned businesses on that street. It is believed that the store underwent more than one expansion at that site. As a point of interest, the ‘666’ street number was eventually changed to 664 after more than 60 years because later renters of the building were superstitious about the number 666.

The house behind the store was built in 1940, and sometime later two bedrooms were added. They bought the land from Otto and Emma Bodeman for $400. The house had a front yard, a large back yard, and a long gravel driveway to one side that reached Castell Street behind the property. Daughter Alicia was born in 1943. Felix Junior was born in 1947 and died in 1948. Otila, the youngest, was born in 1949. They later bought the big house next door at 650 South Seguin Street on October 16, 1950, from Oliver Sands for $8,000. The monthly mortgage was $63.29. The house was remodeled, as it had been boarded up by Mr. Sands for two years after the death of his wife.

Felix was an active member of the New Braunfels LULAC- League of United Latin American Citizens. In 1943, he registered his children, Ismael, Carlos and Mary at Carl Schurz Elementary School. Only two other Hispanic families registered their kids at Carl Schurz that year. It was the first year that Hispanic kids were integrated into the public schools in New Braunfels. On the first day of school, Felix walked his children into school. There were protests, so Henry B. Gonzalez, from San Antonio, the National Guard and the New Braunfels police were present. Prior to 1943, they had to walk across town to the segregated Stephen F. Austin School in Comaltown. The African American kids attended the Booker T. Washington School, which was actually the closest school to the Garza home. The African American kids did not integrate until the 1950s.

Felix’s activism took him to neighboring towns. On September 30, 1951, he and Alberto Aragon traveled to an event in Seguin to talk about integrating the Hispanic children into the neighborhood schools. They attended the event at Starke Park with Paul Fritz, the principal of Juan Seguin Elementary School. When they left the park, Paul Fritz’s car was struck by another car killing both Mr. Fritz and Felix Garza. Alberto Aragon, the godfather of Garza’s children, suffered a broken leg. JT Morgan, 19, of LaVernia was also injured. His brother, Samuel, who was driving the oncoming car, was not injured. Felix was forty-one years old.

After Felix died, Olivia ran the store for the next ten years with son Ismael. Medical issues forced her to make big decisions. Olivia closed the store after 28 years. She was only forty-five years old. She rented out the store building and went after a new career. She earned her beauticians license and opened Be Lovely Beauty Salon in what was the master bedroom of her home at 650 South Seguin. That is how I remember that building. She worked in her beauty shop into her late sixties. During that time, Olivia also derived income by renting out her real estate. The store at 666 was occupied over the years Red Elbel Used Furniture & Appliances, Howard TV & Appliance and Hill Country Trail Antiques.

The Garza family taught by example: how to survive in hard times, how to do what is right and how to raise a strong and intelligent family. Like the earlier German immigrants, they, too, were good stewards of the properties at 650 and 666 South Seguin Avenue and an asset to New Braunfels.

Sources: Sophienburg Museum & Archives; Alicia Garza Moreno.

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By Tara V. Kohlenberg —

Some fifty years ago, New Braunfels was still a small town. You know, very Mayberry, where they pulled up the fire hydrants, rolled up the sidewalks and locked them in the bank every day at 6 p.m. At least they did from my child-eye view. One of the few things that I remember about drives through town on a summer Saturday evening, was stopping in front of Seidel’s Studio and Camera Shop to look at all of the beautiful portraits — brides, babies, families. The images captured the essence of the subjects in that one moment in time. Without knowing it, the Seidels became some of the greatest historians of New Braunfels. The Seidel story begins post WWI.

Otto Seidel and Johanna Schmidt met and married in Germany in 1921. Johanna’s mother and stepfather, Mary and Frank Bluemel, had emigrated to Texas in 1913 before the war. Mary wrote letter after letter to the Seidels, telling them wonderful things about New Braunfels and inviting them to come. The young couple took a chance and moved to New Braunfels early in 1922. Otto had a little photography experience from WWI, so it seemed only natural that he would want to buy a photography studio, which he did. The Seidels bought Bluemel’s Studio from Frank Bluemel.

Unlike today, a professional photographer was required to take pictures of things, everything from weddings to new buildings to accidents. Professional cameras in that day and age were big and bulky and absolutely nothing was automated. The photographer stood under a big black cover to look through the viewfinder at an upside-down image while holding a trough of black powder on a stick. A cotton string was lit and the photographer manually opened the shutter when the flame ignited the powder in the trough, creating a flash. In the best of conditions, say, standing in a room with said camera taking a picture of a single person, it could be very tough to get consistently good photos. Otto Seidel had a knack for it. Can you imagine having to travel with that giant thing? Travel they did. In the mid-20s, the Seidels were asked to take construction photographs of the McQueeny and Clear Springs Dams, with their huge, bulky camera complete with black powder flash, down inside the dam structures. They also were asked to take photos during construction of the Comal Power Supply /LCRA building. There were no aerial photos, no drones back then, so when asked to photograph all the tin roofs in New Braunfels, Otto climbed the tallest structure he knew of. He set up his huge camera and tripod on top of the Coll Street water tower. Yikes! In later years, the cameras were smaller, but the electric flash required an eighteen-pound battery pack slung over one’s shoulder to make it work.

Originally, the studio was located on Castell Avenue between the back of what is now The Phoenix Saloon and the Hinman House/Communities in Schools. By the early 30’s, Seidel’s Studio moved to the Hinman Building on W. San Antonio above Peerless Pharmacy (where Dancing Pony is now).

In 1939, the business relocated to a very modern art deco building at 453 W. San Antonio Street (now Keller Williams Realtors). The family home was right next door. The Seidels had two boys, Edmound and Rudy (born 1922 & 1924) who were involved in the business even as children. In his spare time, Otto would shoot pictures of Landa’s Park and surrounding New Braunfels. Seidel’s Studio printed hundreds of scenic post cards to sell in the drug stores for ¼ cent each. The children helped lay the cards out all over the floor of the studio to have room to dry.

In 1941, the Seidels became a direct dealer for Eastman Kodak Company. They processed customer’s film promising same day service. With the help of their son Rudy, they gradually broadened their services to include cameras and camera equipment sales, becoming Seidel Studio and Camera Shop. More services meant the need for more space. They enlarged the building in 1951. Rudy took over the business in 1955. They doubled their footprint again with an expansion in 1957. The building was remodeled in 1970, as were many other buildings at that time, to give it a Bavarian fachwerk look. The Seidel building finally was sold by the Seidel family in 2006. The building has been remodeled again in recent years to the ultra-modern stucco and glass version we see today.

The Seidels were very devoted to their work. Otto, Johanna, and Rudy worked all day and well into the evening six days a week, shooting studio portraits or business/industrial locations during the week followed by weddings on Saturdays. In the meantime, they had to process the film and print photos. Before color film, everything was shot in black and white. Color photographs were produced by “hand tinting” the black and white images with shear paints. On bridal pictures, the color of each gown was documented so that it could be tinted the proper shade. It was very time consuming. The Seidels were also called upon to shoot photos of accidents for the police or sheriff departments, many times in the middle of the night. Rudy and Otto saw some pretty gruesome sights. The year before the Studio sold, the Seidels calculated that they worked every day but 4 Sundays.

In 1970, the photography studio was sold to Vera Shaw, an eighteen-year employee, also from Germany. The studio operated as Braunfels Studio until 1989. Rudy continued with the camera shop. They sold state of the art cameras and equipment. The Herald-Zeitung bought many a camera there. After Otto Seidel died in 1976, the camera business was sold to Pat and Connie Miller in 1978. Shortly afterward, Herb Skoog learned that 48 years of negatives held in storage were about to be thrown out. Skoog encouraged the Millers to donate all of the Seidel Studio’s negatives to the Sophienburg Museum and Archives. The Seidel Collection at the Sophienburg contains approximately 25,000 photos and negatives.

The Seidel family of photographers chronicled the history of New Braunfels from 1922 to 1970. After that, their legacy was continued by those under their tutelage. Generations of New Braunfels residents have been captured on film by the Seidels. Were you one of the photos in the portrait window.

Sources: Sophienburg Museum & Archives; Reflections; Seidel Collection.

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By Tara V. Kohlenberg —

We have become somewhat accustomed to seeing motor homes, mobile homes, and tiny homes as they move down the highway to their new resting place. However, seeing a stucco building moving through downtown is more of a spectacle. That is exactly what I saw one morning in December.

As I watched the building moving along Comal Street, it brought to mind photos of the Joseph Faust home being moved to make way for a new hotel in 1929 (currently Faust Hotel). The home, a three-story classical revival beauty, was stripped of its bricks and rolled down the muddy South Seguin Avenue to its current location at 305 S. Seguin. (Read more on that story online in Around The Sophienburg November 30, 2010.)

So why move an entire downtown building deemed insignificant to save? The answers (and ultimately more questions) lie in the history. At the beginning of our story, Harry and Helena Landa purchased milling interests in New Braunfels. They developed an enterprise which became the forerunners of Dittlinger Feed & Flour Mills (now ADM Milling) and Servtex Materials (Parker Brothers and CEMEX). Their grand estate became Landa Park and the Highlands Addition on the Hill. They also owned many properties in town. The Landa homestead, about two acres, was situated between East San Antonio Street and Mill Street and behind the Courthouse and other business properties facing Seguin Avenue. In 1851, Joseph built his bride a nice wooden home, complete with outbuildings, along with the Landa Store that sat on the corner of Main Plaza and E. San Antonio. In 1891, their son, Harry Landa, razed the home and built a grand mansion for his parents on the same site (now Comal County Landa Annex). The Landa businesses continued to operate and grow under Helena and son, Harry, after the death of Joseph in 1896. Helena died in 1912, leaving her estate to Harry and his four sisters. The terms of her will ordered the sale of the property ten years after her death.

Okay, so on with the little building. Harry married in 1913 and continued to live in the Landa Mansion. Sometime about 1925-26, Harry built a 22’ x 42’ stucco office building located at 173 E. San Antonio St. directly behind the Landa store. It had windows all around, along with doors on the front & back. It also had a side door to slip into the big store through the alley. So, why would you build a new building on property that had to be sold?

The Landa Milling Company was finally sold in June of 1926. In reading a copy of the will, it explains that only the business properties had to be sold. There were other tracts of land bequeathed to each of the children/heirs that were not included in the “ten year” requirement. Harry received the two-acre main plaza property from his mother. I suspect that Harry may have built the building for his own personal office as his office phone was listed at the 173 address in 1928. He had posted “new stucco store for rent” for the same address.

In January of 1929, the Herald announced that the City Library was being moved from the corner Landa store to another location. Harry completely re-did the big store to accommodate Montgomery Ward in a long-term lease (which lasted less than a year due to the Crash). The stucco building behind Montgomery Ward, the Landa residence and Mill St. cottage were listed for rent. Harry Landa died in 1951. His holdings around Main Plaza were sold in 1954 to Jac Eisenberg (owner of Eisenberg Furniture in old Montgomery Ward Store). He then old the properties to First Federal Savings & Loan in 1957. First Federal occupied the Landa Mansion from 1948 until they moved into the renovated corner building in 1958. The mansion was torn down in 1964.

A myriad of entities rented the little stucco building through the years. The Landas hosted the Public Library at 173 E. San Antonio in 1931, before it moved to the Sophienburg Museum in 1933. In 1940, Tip Top Cleaners occupied the building. And as a side note, Fred and Maria Luna and Modern Beauty Salon were listed in the adjacent fachwerk building at 189 E. San Antonio (now gone). In the late ‘40s, the stucco building was the site of the Casa Blanca Café & Bakery, also associated with the Maria Luna Meza family.

In the ‘50s, it housed Comal Insurance, Hoppe School of Music and Guadalupe Valley Memorial Park sales office. In 1966, the building was remodeled with the memorable tile and mansard roof. Modern Beauty Salon and owner Maria Meza, became the longest resident of that address. Somewhat like the Landas, Maria Mena Luna Meza established her own family enterprise and legacy. As a young woman, she began her first hair salon in January of 1935. She opened Modern Beauty Salon two doors down in 207 E. San Antonio. The shop moved to the 189 address, operating there for about twenty-six years before moving into the 173 address, which lasted about fifty-four years. Eighty-five years of Modern Beauty Salon, plus all of the other family café’s, bakeries and homes that took place in that one little strip of downtown New Braunfels, is quite a legacy, which has almost all been demolished in the name of progress. The little stucco building, built by one ambitious merchant and taken up by another ambitious business owner, was worth saving!

On the cold, drizzly morning of December 15, 2020, the little stucco building was loaded onto a specialized trailer, like a giant pallet jack. They estimated the weight to be about 35,000 pounds. Surprise! It was more like 85,000 pounds. The little building made its way down Comal Street, made the corner at Coll Street, and on to its new spot, right behind Dr. Fred Frueholz’ stately home located at 305 S. Seguin. See how I did that? The building will be restored and used for historical education. We are beyond grateful to those involved in the restoration.

Sources: Sophienburg Museum & Archives; Around the Sophienburg by Myra Lee Goff

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By Tara V. Kohlenberg —

When the Museum is quiet, like it has been for the past few weeks, I like being in the exhibit hall. In fact, my favorite thinking spot is sitting on a bench in there, just listening. In the silence, one can almost hear the sounds of New Braunfels’ past; the wheels of a carriage on unpaved streets or the voices of children responding to the old teacher’s bell. I seem to be drawn to the wall where our immigration story begins. As I stare at the whiskered faces of the town’s first leaders, I wonder about the women of the day. Do they only take honors for being strong pioneer women who love and birth children while tending the garden and the house? What of the first women leaders? The Archives hold their stories.

One of the first we hear about is Mrs. Margaret Ullrich. Her husband, George Ullrich was hired by the Adelsverein as the wagon master. Margaret and their 3-year-old child rode with him as he guided the first group of emigrants from the coast to their new home in New Braunfels. I’ve often thought about my Texas ancestors and I can tell you that riding and/or walking 150 miles up from the coast to New Braunfels is not my idea of fun, especially with a 3-year-old! Margaret and all the women that survived that trip get my vote as super-heroes.

Mrs. Louise Benner, wife of New Braunfels Postmaster Adolph Benner, became one of the first post-mistresses ever appointed in the United States (and first in New Braunfels) upon his death in 1857. Mrs. Benner served until after the Civil War, at which time she was promptly replaced by Christian Holtz. During Reconstruction, all public servants that had served in the Confederacy were replaced. Incidentally, there has only been one other woman to serve as postmistress in NB – Charlsie Witham in 1927.

Lina Chapa Delgado, born in 1906, was a nurse’s aide before becoming an LVN. She is thought to be the first Certified Midwife in New Braunfels. She delivered over 1600 babies in more than 40 years of service to the community. Her first delivery was Juanita Castro in 1931.

The roles held by women, mostly as nurses and teachers, slowly changed. The 19th Amendment, ratified in 1920, gave women equal rights to vote and serve on juries, but it took a while for that to make its way to New Braunfels. In 1951, Miss Etelka Lucas became the first City Corporation Court Judge (equivalent to our current Municipal Court Judge), a position she held until 1955. She was the first woman ever to serve in any judicial capacity in Comal County.

In January of 1955, Mrs. Robert (Gretchen) Uhr was the first woman juror ever seated in Comal County. In fact, the entire 6-person jury for which she was selected was all female, which was quite something for that time

Also in January 1955, Mrs. Frank Oprysnek became the first woman to serve on an official governing body of New Braunfels (before we had City Manager format). The 43-year-old widow of the late Commissioner Frank Oprysnek was appointed over nine other applicants to fill the unexpired term of her husband. The job paid $125 per month plus a $50 expense account. In today’s dollars, that would be approximately $1206 per month with a $482 expense account. Her duties as assigned by Mayor Schwandt included parks and plazas, cemeteries, city hall, library, hospital and sewage disposal plant.

In 1961, the first woman elected to the Comal County Board of School Trustees was Mrs. Robert (Bessie) Long, a former home demonstration agent and teacher.

There were plenty of women running in the most recent Texas primary, but it took a long time to get there. It was 118 years after the creation of Comal County that a woman was elected as Comal County Clerk. In 1964, Mr. Otto Rohde, the Clerk of twenty-five years, died. Mrs. A. D. (Irene Staats) Nuhn, long time county employee, was appointed to fill his position until the election. She subsequently ran and was elected, holding that position for 16 years.

1964 must have been a really good year for women because Mrs. Clinton (Margaret) Naegelin, retired schoolteacher, became the first woman elected to City Council. She also went on to become the first woman Mayor Pro Tem and Mayor, all within three years!

Women also began making their mark in the business world, in positions mostly occupied by men. Miss Angelina Morales succeeded her father, Charlie Morales, as manager of Morales Funeral Home in March 1969. She was the first woman mortician and funeral director in New Braunfels.

In 1970, accomplished artist and realtor, Mrs. Claudine Hovestadt, was elected first woman president of New Braunfels Board of Realtors. Women were not just moving up locally. Mrs. Harry (Clara) Heidemann, President & manager of Natural Bridge Caverns, which was dedicated August 5, 1964, was elected the first Woman President of National Caves Association in 1971.

The last on my list of firsts is Olivia Perez. She made her mark by becoming the first female patrol officer of New Braunfels Police Department in 1976 while proudly carrying on her family’s tradition of law enforcement (like her two older brothers). Perez was one of three females in the Police Academy, but she scored the highest marks of all 33 students in her class.

These first women paved the way for others. Their service to our beloved community really prepared the way for all of us as we strive to make New Braunfels the best it can be.

Sources: Sophienburg Museum & Archives.

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By Tara V. Kohlenberg —

There’s been a lot of chatter on a local Facebook group recently about Queen of Hearts. In an effort to satisfy inquiring minds, I did a little research. The Queen of Hearts is an age-old tradition of a bygone era (which is really hard to say and harder to see in print since I was around for some of it). Queen of Hearts was a week-long New Braunfels High School fundraiser that took place each February. It was THE social event of the year, featuring competition between the classes to finance the Unicorn yearbook. The week of competition culminated in a formal dance and crowning the winner, Queen of Hearts.

The very first Queen of Hearts was held in 1937. The Unicorn Band came up with the idea to hold a concert and dance to raise funds for the band. Along with it, they sponsored a contest to elect the Queen of Hearts. It was open to any girl in the area. Votes could be purchased for a penny a piece with votes being cast at Peerless Pharmacy, Richter Pharmacy, Plaza Drugs or in the Principal’s office. The winner that year was Mary Louise Hobson. The total amount raised was $17. That may not seem like a huge amount, but it was a lot in the post-Depression era.

In 1938, Queen of Hearts was promoted as a Valentine Carnival featuring a dazzling floor show, Games of Luck, Games of Skill and a supper which was sponsored by the Future Homemakers and the Senior Class. Instead of buying votes for the Queen, classes competed to raise funds to help finance the yearbook. One girl representative was selected from each class. The class earning the most money through their projects had their representative crowned queen. New Braunfels High School was located on Mill Street at that time and housed six classes of students 7th through 12th grades.

Queen of Hearts continued to be held annually, but the class competition projects changed and grew with the times. In 1940, participants from all six classes took part in the floor show entertainment for the coronation. The identity of the Queen was secret until coronation. At that time money was raised through service type activities. LaVerne Schwab Pearce remembers that during WWII, the classes collected/sold scrap newspapers, aluminum and iron and turned it in for money. She also remembers that cake bakes, which have always been a staple of Queen of Hearts class projects, did not take place during the War Years because sugar was rationed. Although the fundraising competition was held, there were actually no annuals produced for class years 1943 and 1944 due to shortages and rationing of supplies.

For many years the upper classmen would easily win the competitions, but in 1944, the 8th grade class stunned everyone by getting their candidate, Rachelle Mendlovitz, crowned Queen . In 1948, the designation of monies for yearbook changed slightly to include campus beautification.

By 1950, the funds raised were strictly to help offset the cost of printing the yearbook. Myra Lee Adams Goff remembers that one of the reasons that she was crowned Queen of Hearts was because her mother made “thousands of pralines” to sell. They were more popular than cakes or pies.

The Class of 1951 was the last class to graduate from the high school on Mill Street. The following year only the top three grades moved to the new Guenther Street high school. Mill Street became the junior high with grades seven through nine. In addition to having fewer classes competing, the 1952 Queen of Hearts decided to include the election of a King of Hearts in same manner as queen. Apparently, it had a surprise ending as Senior Esther Kanz was voted Queen and Sophomore Malcom Bartels was voted King. That did not set well with the classes. The following year, Class representatives were chosen as a pair. The first King and Queen of Hearts chosen as a pair were Juniors Mary Lou Obercampf and Charles Hower. Queen of Hearts celebrated their Silver Anniversary in 1962, also the year the current NBHS opened on the hill. They raised $2484.04 that year. By 1972, the classes easily raised $5260.09.

The 1970s and 1980s saw little change in the format or the money making projects, some of which included singing valentines, car washes, bake sales, Rent-a-Kid, and Queen of Hearts supper. The coronation ceremony had all the pomp and circumstance of any coronation in Europe. The trumpeters still heralded the entry of the court into the gym. The queens, each in ball gowns of white, performed a Texas Dip (deep extended curtsy) to her escort at center court before taking their place on the stage. In 1995, that all changed. The students still raised money through projects and competed for points in a “fun night” of games, but the annual dance was done away with. The coronation took place right after Fun Night and the girls wore casual street length dresses. As time progressed, Queen of Hearts popularity waned. There were multiple factors contributing to the decline, one of the most important being the inability to serve or sell homemade goods after a city hepatitis outbreak. Another was the district’s contract with an outside food service company that prevented any outside food sales on campus or use of the cafeteria for the spaghetti supper. The culture of the high school also changed, with overtaxed teachers and administrators no longer willing to support a tradition that did not directly benefit them. Queen of Hearts disappeared for a couple of years. In 2000, it made a return in a very pared down version that consisted mostly of Fun Night and the casual coronation. It lasted only a few more years before sputtering to a stop. The final Queen and King of Hearts were crowned in 2003 with monies going to Habitat for Humanity. According to what I can find, Queen CandiZeitungce Box and King Jody Walker will forever hold that notable distinction. The list is too long to print in the Herald-, but there is a complete listing of all of the Queens and Kings of Hearts from 1937 to 2003 below.

Request: The Sophienburg Museum and Archives is missing some NBHS annuals from our collection. If you have annuals from 1977, 1978, 1994-99, or anything after 2003 that you would like to donate to the Archives, we would gratefully take them.

New Braunfels High School Queens and Kings of Hearts

• 1937 — Marry Louise Hopson
• 1938 — Freddie Robertson
• 1939 — Martha Dietz
• 1940 — Elvira Kinser
• 1941 — Trilby Schnautz
• 1942 — Mary Ann Stollewerk
• 1943 — Mary Lynn Williams
• 1944 — Rachelle Mendlovitz
• 1945 — Jeanelda Denmark
• 1946 — Carolyn Karbach
• 1947 — Peggy Ludwig
• 1948 — Kathleen Karbach
• 1949 — Jane Warwick
• 1950 — Myra Lee Adams
• 1951 — Bonnie Ann Knox
• 1952 — Ester May Kanz, , Malcolm Bartels
• 1953 — Mary Lou Oberkampf, Charles Hower
• 1954 — Linda Larkin, Franklin Demuth
• 1955 — Mabry Otto, Fred Kappel
• 1956 — Carol Jean Hanz, Bop Reeh
• 1957 — Marjorie Hansmann, , Lawrence Stephens
• 1958 — Virginia Weisser, Maurice Fischer
• 1959 — Sandra Kneupper, James Norwood
• 1960 — Mary Ann Voigts , Kenneth Fiedler
• 1961 — Joan Wilkinson, Randy Heinen
• 1962 — Nancy Becker, Bill Oberkampf
• 1963 — Betty Jean Moellering, Kermit Forshage
• 1964 — Barbara Bean, Ronald Zipp
• 1965 — Barbara Eikel, Leroy Schleicher
• 1966 — Georgia Lynn Moore, Patrick Cobb
• 1967 — Connie Jo Hill, Marvin Klein
• 1968 — Renee Reinarz, Sam Kneuper
• 1969 — Vicki Alves, Jon Eikel
• 1970 — Debbie Kohlenberg, Donald Klein
• 1971 — Cheryl Sweet, Barry Buske
• 1972 — Lynda Kohlenberg, Kent Lohman
• 1973 — Suzanne Sacco, Jay Schriewer
• 1974 — Patty Goff, Rudy Gutierrez
• 1975 — Toni Castilleja, Clay Aguirre
• 1976 — Mary Burrus, David Shelton
• 1977 — Cheryl McCampbell, Randy Caddell
• 1978 — Donna Cook, Bob Simpson
• 1979 — Kim Pinson, Bryan Richardson
• 1980 — Pam Dunks, Alan Fischbeck
• 1981 — Gwen Thomas, Rory Duelm
• 1982 — Suzanne Nolte, Tony McKee
• 1983 — Susan Scheffel, Chris Lacy
• 1984 — Inez Villanueva, Paul B, rotze
• 1985 — Yvette Haegelin, Alan Matney
• 1986 — Jan Zimmerman, Derek Seidel
• 1987 — Melissa Garza, Tim Zipp
• 1988 — Misty Brink, Lonny Aleman
• 1989 — Kim Bing, Jimmy Simmonds
• 1990 — Kimber Streety, Cody Moos
• 1991 — Lynn Ann Carley, Wade Lindeman
• 1992 — Joleen Evans, Kevin Painter
• 1993 — Analicia Morales , Omar Hernandez
• 1994 — Alison Bruemmer, Brook Cavert
• 1995 — Diana Torres, Richard Perez
• 1996 — Stacey Kuhn, Scott Campos
• 1997 — Bryndy Zaeske, Chris Millett
• 1998 — N/A, N/A
• 1999 — N/A, N/A
• 2000 — Amy Eichmann, Bryan Vargas
• 2001 — Tasha Granzin, Chance Herblin
• 2002 — Stephanie Ramirez, Burton Speckman
• 2003 — Candice Box, Jody Walker

Sources: The Sophienburg Museum and Archives; Myra Lee Adams Goff; Fritzi Richter; LaVerne Pearce; Stephani Ferguson; Amy Kohlenberg Schorn.

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By Keva Hoffmann Boardman —

One of the things I really love about New Braunfels is the way folks have of helping each other and sharing information. I was recently contacted by the New Braunfels Public Library about two children’s books which had been pulled from the library’s general collection. Would the Sophienburg like them? They were by the same author, Fritz Toepperwein. A bell sounded in my crowded brain. Toepperwein? Wasn’t that the author of Little Miss Crinoline? Heck yeah, we want the books!

Ok, I’m a little geeky when it comes to books. I blame my mom. As an elementary school teacher, she taught me to read well before I started school. (A good thing, but it actually contributed to my getting Ds and Fs in deportment.) Both my brother and I can easily waste — no, enjoy — hours of time by reading.

Little Miss Crinoline (1951), was a book we read in school. It’s about a little girl who lives in New Braunfels! She goes through various difficulties, (the result of the teasing of several boy schoolmates) while her mom works at the Schmitz Hotel. The story is set in 1876, and brings early New Braunfels to light in a charming way. The book is only 47 pages long, including the illustrations which are zinc etchings by Fritz Toepperwein’s wife, Emilie. I loved the story as a child, and I just reread it again. And yes, I have a personal copy.

The trip down memory lane triggered an interest in Fritz and Emilie Toepperwein. “Googling” brought little to the surface so I went to the source: Boerne, Texas. It was Fritz’s hometown and he had deep roots there. Conversations with the local experts at the Patrick Heath Public Library led me to vertical files of news clippings and a list of Toepperwein books in the rare book collection. Rare books? Yep, they were only printed once. The Toepperweins had a fervent desire for producing quality children’s books, so they set up their own printing company, The Highland Press, in Boerne. Their books, printed from the 1940s into the 1980s, were meticulously researched and most were completely hand-crafted: hand-cut block and engraved zinc illustrations with hand-colored frontispieces; handset type printed on a hand press one page at a time, hand-gathered, sewn and bound. So far, I’ve come up with a list of 13 books written and illustrated by the two as well as collaborations on at least 11 more books, booklets or newsletters.

Most of the titles reflect the Toepperwein’s passion for Texas history: Little Deputy (1945), Jose and the Mexican Jumping Bean (1965), or I Want To Be a Cowboy (1947). Long-time members of the Texas State Historical Association, Fritz and Emilie were a well-known and respected part of the Texas history crowd. They were reviewers of Texana books for the Southwestern Historical Quarterly. They traveled all over the country talking to groups, selling books to schools and libraries and conducting oral histories. Several of their books were used at the New York Public Library as readers for non-native English speakers.

When the Buckhorn Saloon in San Antonio was acquired by Lone Star Brewing Company in 1957, the Topperweins designed and set up the dioramas and exhibit halls. Years later, working once again for Lone Star, the two designed and led the installation of the Hall of Texas History Wax Museum in the Lone Star Pavillion at Hemisfair ’68. We had season passes for Hemisfair, and going to the Hall of Texas History was one of our favorite spots — that and the guys from Mexico that swung down a pole on ropes after sacrificing a topless lady. The Lone Star Pavilion was free, but it cost 50 cents to go into the wax museum. There were 15 life-size wax dioramas depicting “historical actions” from 1532 onward. Along with exhibits of Sam Houston, the signing of the Texas Declaration of Independence and the invention of barbed wire, there was an exhibit depicting the scalping of a man. I remember it vividly because the horror of it totally fired up some part of my brain.

Early on in their author-illustrator-publisher careers, they encouraged children to write by sponsoring contests like the “Best Letter to Santa Claus Contest” during the 1940s. First open just to Boerne school children, the contest proved so popular that the Toepperweins opened it up to the entire state. In the 1946 contest, thousands of letters flooded into Boerne’s post office; the “St. Nick’s Mailbox” reportedly held a half-ton of letters! What did children ask for? A San Antonio Express article quoted Fritz saying, “anything from imported perfume for an older sister to a new car for Pop … usually, too there was the generous urgent plea, ‘Don’t forget all the other little boys and girls.’”

The Toepperweins regularly authored articles for the Ladies Home Journal as well as an article for the London Times. They wrote and produced several centennial pageants in Texas, including New Braunfels. They also produced the homecomings of Lyndon Johnson in Johnson City, and Dale Evans in Uvalde.

I’m now on a quest to gather up copies of the Toepperwein books. The Sophienburg has three Little Miss Crinoline, Handicraft Printing in Texas (1954) and one phenomenal book, Charcoal and Charcoal Burners, (1950) reprinted for the Texas Sesquicentennial, about cedar chopping along the Guadalupe which I hope share with you in the future.

In 1954, in a presentation to the annual meeting of the Texas State Historical Association, Fritz had this to say:

I will tell you about our humble effort in handicraft publishing in Texas … not visible, but surely there, are the songs of the birds outside our studio windows, as we work over the setting of the type, and the printing of the page. Many nights when it is late, the songs of the night birds filter onto the printed pages and it always makes that particular page mean so much more to us in our books. It is the poetic compensation, which we count for most in our publishing of books at our Highland Press in the green hills of Boerne … We are very certain what we will be doing for years and years to come, and that is this. We love to gather historical data on which we can write a children’s story …

Emilie Toepperwein passed away in 1986 and Fritz left us in 1995. They truly were Texas treasures.

Sources: Fritz Toepperwein Collection, Patrick Heath Public Library, Boerne, Texas; “Handicraft Printing in Texas”: a paper shared at the 54th Annual Meeting of the Texas State Historical Association, 1954.

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I mentioned in an article that I needed to look into the history and creation of the grottos at our city’s lovely Catholic churches. A grotto is a small mountain – El Cerrito or Die Grotte – which is created from concrete or stone and includes openings or niches that are reminiscent of caves. In New Braunfels, parishioner-craftsman built them of locally-sourced stone. They are unique to each church family and are an extremely precious part of our city’s public art offerings.

The oldest grotto is found behind SSts. Peter & Paul Catholic Church. After 45 members of his church had died in the 1918 influenza epidemic, Father Wack led the congregation in a vow to build a replica of the grotto of Our Lady of Lourdes if there were no more deaths. No other parishioner died from the flu.

Father Wack went to France to get specifications for the grotto. J.J. Scholz from Nebraska was hired for $10 per day to do the work, but he was helped by many parishioners. Farmers hauled limestone rocks from the Wenzel, Friesenhahn and Schumann ranches. Flint stones were gathered from nearby yards. All the stone was carefully washed before taken to the construction site where work began in April 1921. The grotto was finished that June and the dedication, on the Feast day of SSts. Peter and Paul, was a grand and beautiful event.

The vine-covered honey-combed limestone grotto features an arched opening where a stone altar holds a cross and prayer candles. Up and to the right, a life-size statue of Our Lady of Lourdes stands at the top of a “waterfall” that empties into a small pool. At the edge of the pool kneels a likeness of St. Bernadette. Above the Virgin is a white rose bush and a flying dove. The grotto illustrates the story of a 14-year-old French peasant girl, Bernadette Soubirous, who saw visions of the Virgin at a natural grotto near Lourdes in 1858. On one of these occasions, Bernadette was to dig in the ground and drink from a spring. This spring formed a pool that became the site of pilgrimage and miraculous healing. SSts. Peter & Paul’s grotto includes the elements of water, faith and healing making it a perfect congregational offering of thanks and a stunning memorial to their faith during the flu epidemic.

Our Lady of Perpetual Help Catholic Church began their grotto in 1949 and dedicated it on Sept 15, 1951. The most naturalistic of the three, it truly looks like a little mountain. Parishioners were sent “up the hill” to find stones and rocks to create El Cerrito. The grotto rises up in a wonderful, jumbled pile of stone: honey-combed and cretaceous limestone rocks, fossils of shells and even broken bits of cave formations. The rocks, varying greatly in size, shape and color, form two arched openings. The top niche, painted like a bright blue, cloud-streaked sky, holds Our Lady of Guadalupe. To her right kneels Juan Diego with his apron, or tilma, full of roses. The bottom niche is much larger and the rock altar and walls within are painted a clean white. A crucifix is surrounded by statuettes of the Virgin, a bust of Christ, and St. Jude Thaddaeus. Thornless prickly pear, barrel and ocotillo are a few of the cacti that grow out of the rocks. Vivid pink and yellow artificial roses frame both niches with a riot of color.

Our Lady of Guadalupe is the story of the Virgin Mary’s appearance in the New World. It is viewed as an event of vast significance and a powerful reminder that God accepts all peoples. A poor Indian, Juan Diego, first saw the apparition of the Virgin on a hill near Mexico City. She was dressed like an Aztec princess and was surrounded by a radiant cloud. She spoke to him in his own language asking him to tell the bishop to build a chapel on the hillside. The bishop needed proof. When Juan next met the Virgin, she filled his tilma with roses to take to the unbelieving bishop. On December 12, 1531, Juan unrolled his tilma to show the roses to the bishop and a miracle occurred — as the roses fell to the ground an image of the Virgin was left on the robe.

Holy Family Catholic Church added the largest NB grotto to their grounds in 1982. Dedicated by Archbishop Flores, this native limestone rock structure is semicircular in plan with terraces and a central arched niche. In this niche, Our Lady of Guadalupe floats effortlessly amongst the clouds of a blue sky with an angel at her feet. She is surrounded by an aureola or radiant cloud of glory just as in Juan Diego’s vision. Juan appears kneeling to her right cradling his apron full of roses. Real and artificial plants and flowers adorn the terraces and the small wooden altar where fresh flowers are often left at the feet of a statuette of Our Lady of Guadalupe. A large stand of thornless prickly pear and another of agave blend the structure gently into its surroundings. Positioned in a bench-filled enclosure, the grotto is utilized by the congregation for feast days and special celebrations.

Each grotto was created as an act of faith by their parishioners and still plays an important role in festivals and events throughout the church year. Please check the church websites for their calendars and more information regarding opportunities to participate and enjoy the culture, traditions and pageantry of celebrations around these fantastic and marvelous works of art.

Sources:

• The History of Saints Peter and Paul Church and Parish; Furhmann, Monica
• NB Zeitung, NB Herald, NB Herald-Zeitung newspaper collections — Sophienburg Museum & Archives
• “Reflections” Oral History #1054 – Ayala, Adelio, and Acevedo, Rey
• Phone interviews with staff of the following:
  • Holy Family Catholic Church www.hfnb.org
  • Our Lady of Perpetual Help Catholic Church https://olphnb.org
  • SSts. Peter & Paul Catholic Church https://sppnb.org

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